Business Director
Al Madeena
Total years of experience :19 years, 10 Months
Managing entire manufacturing unit with total control of sales and marketing for retail stores, B2B, Horeca and key accounts.
Developed new brands and took share of 20% of the common market of retails in horeca division.
o Supported other promotional programs including, but not limited to: reactivation, retention, leads and knowledge
based marketing programs.
o Provided management with suggestions for improving volume, market /sales share and price levels.
o Monitor order and contracts for compliance and performance; recommend cancellation of orders and contracts for
non-compliance and non-performance.
o Manage the performance of Purchasing clerical functions, including routine correspondence, vendor list preparation,
vendor applications and updates, bid and specification preparation, compilation of surplus equipment lists, and
contract and records files maintenance.
o Developed source agreements that contributed to increased profits by standardizing contracts and improving
purchasing programs.
o Negotiate long-term agreements and programs with key vendors, generating profits in annual savings.
o Increasing sales and profits by offering consumers more cost-effective products with higher profit margins Draft bid
specifications and requests bid proposals from vendors.
Reporting to:
Reporting to: Operation
. SPECIALIZATION IN MARKETING,
.