Marketing Manager
Aida Holding
مجموع سنوات الخبرة :18 years, 2 أشهر
Marketing Manager - Aida Holding Group - June 2022 - Till Date:
- Managing the marketing department for a group of companies (7 companies) from planning Marketing plan, budgeting, and execution of the plan to designing, production, events, digital platforms & social media, launching new products, videography and filming editing
- Managing a department consisting of 14 employees from designers, social media, web developers, videographers, production & content creators to service the group with all their needs.
Events and Exhibitions Specialist - La Recruitment (Consultant at Qatar Navigation (Milaha) - 2019 / 2022:
- Providing leadership in managing day-to-day events and conferences. Providing yearly events plan including the analysis behind the participation and what the added value.
- Manage events from start to finish from the conceptualization, designs and implementation, booth designs, branding, set up, invitations, gift items, logistics, media invitations and coverage as well as the post-event as evaluation, such as Annual Assembly Meeting, Qatar National Day, Sports Day, Ramadan CSR activities, Qatar International Boat Show, Made in Qatar, Mushtarayah, Silk Road, QITCOM, DIMDEX, Doha smart city, project Qatar, hospitality Qatar, made in Qatar, assemble meetings, Supply Chain Summit
- Work on the branding and advertising campaigns such sales kits brochures, corporate movies, newspapers and social media adverting, financial reports, seasonal greetings, etc.
Branding and Communications Team Leader - Qatar Fuel (WOQOD) - 2009 /2018
- Provided leadership in managing day-to-day branding, marketing, advertising campaign, promotions, and communications as well as big scale events and launching the retail convenience stores and petrol station networks. organization, having a huge network of petrol stations and Sidra convenience stores.
- Handled and managed all the branding and marketing for WOQOD subsidiaries like Qatar aviation fuel for Doha International Airport (QJET), ship-to-ship bunkering (Marine Services), oil lubricants, liquefied petrol gas (LPG), (SHAFAF and Bulk), vehicles inspection services (FAHES) and outdoor media hub for renting media spots.
- Implementing the yearly marketing, advertising, branding, and communications plans for enhancing organizational brand visibility, commercial awareness, and footfall for all WOQOD Network through retail activities, promotions (POP materials), events and participating in CSR activities and social media engagement
- Managed day-to-day communication, internally with all departments and subsidiaries’ requirements including briefing for launching new products, promotions, marketing plans, events, public relations releases, and seminaries, AND externally with our valuable clients including creative briefing, marketing plans and events activities.
- Examples such as general assembly meetings, launching Woqod petrol stations, LPG planet, career fairs, civil defense, milipol, boat shows, etc.
- Acted as Senior Advertising Manager for one of the biggest Marketing networks in the MENA region fortune promo seven.
- Involved in planning/ implementing BTL and ATL activities - Exhibitions, Mall activation, Society activation, corporate activity, Road shows, Launching campaigns, Media Planning, public relation activation, production activation.
- Collaborated with vendors for developing Marketing Plans, collaterals and supported the branding team in product launches/ organizing corporate events and image awareness.
- Collated market intelligence on competition and other market trends to support senior management in restructuring business strategies.
- Handled major clients such Qatar Fuel (WOQOD) (the leading petroleum marketing services) Commercial Bank of Qatar, Energy City - Real Estate, The Land - Real Estate, United Development Company - UDC, The Pearl Qatar, Real Estate, Mercedes, and Carrefour
In Marketing & Advertising