Udhayan Rajendran, Lead Ui/ux Designer

Udhayan Rajendran

Lead Ui/ux Designer

Entropik

Location
India - Chennai
Education
Bachelor's degree, Information Technology
Experience
8 years, 8 Months

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Work Experience

Total years of experience :8 years, 8 Months

Lead Ui/ux Designer at Entropik
  • India - Chennai
  • My current job since May 2021

• Review project priorities and align with user
research goals.
• creating design systems from scratch. This
includes defining design principles, style guides,
component libraries, and design tokens.
• Prepare the research environment, including
setting up eye-tracking and facial coding studies.
• Utilizing facial coding technology to capture
users' emotional responses during interactions.
• Conducting interviews or surveys to gather
qualitative feedback.
• Analyze the data to extract meaningful insights,
such as identifying areas of high visual interest or
emotional reactions.
• Create visual aids, such as heatmaps or emotion
charts, to illustrate key findings.
• Share research insights and work together to
integrate findings into design and development
processes.
• Responsible for organizing and coordinating the
team's activities. They allocate tasks and projects
to team members based on their strengths, skills,
and workload.
• Work closely with UI designers and developers to
implement design changes based on research
insights.

UX Designer at HTC Global Technologies
  • India - Chennai
  • April 2018 to April 2021

• My mission is to create user-centric solutions that
elevate our clients' services and drive positive
outcomes.

• I apply design thinking and service design
methodologies to map customer journeys, identify
touchpoints, and improve end-to-end service
experiences.

• Create and iterate wireframes and prototypes.

• Plan and conduct tests to adjust designs based on
user insights.

• By optimizing service experiences, I help clients
increase customer satisfaction, retention, and
revenue.
• A UX Designer with experience in various
domains such as healthcare, cybersecurity,
education, e-commerce, agriculture, and real
estate brings a diverse skill set and adaptability to
different industries.

Healthcare:

• specializes in patient-centred design, creating
user-friendly interfaces for medical professionals
and patients.

E-commerce:

• optimize online shopping, improving navigation,
checkout, and product discovery to boost
conversions, satisfaction, and revenue.

Agriculture:

• Created user-friendly interfaces for precision
agriculture systems, farm management software,
and IoT devices. Education:

• Work on the creation of multimedia content,
including videos, animations, and interactive
simulations.

Cybersecurity:

• Designing the interfaces for authentication,
authorization, and threat detection systems,
making them user-friendly and robust against
cyber threats. Their work fosters trust and
confidence in digital security solutions.

Ui/ux Designer at Revature LLC
  • India - Chennai
  • January 2015 to June 2017

• Identify goals, knowledge gaps, and preferred
learning styles to inform course design.

• Apply user-centred design principles to create
intuitive and engaging learning interfaces.

• Develop prototypes of learning materials,
including interactive modules and assessments.

• Conduct usability testing with trainees to gather
feedback for iterative improvements.

• Work on the creation of multimedia content,
including videos, animations, and interactive
simulations.

• Analyze the data to extract meaningful insights,
such as identifying areas of high visual interest or
emotional reactions.

• Prioritize accessibility standards to ensure that
learning materials are inclusive and usable by all
learners, including those with disabilities.

• Analyze user data and learning analytics to track
student progress and identify areas for
improvement.

• Collaborate with instructional designers,
educators, and content developers to align UX
design with curriculum goals.

Education

Bachelor's degree, Information Technology
  • at Alagappa University
  • June 2008

Specialties & Skills

Usability Testing
User Interface
Human computer Interaction
User centered Design
Front end Development
USER EXPERIENCE DESIGN (UX)
SERVICE DESIGN
Adobe Photoshop
Journey Mapping
Adobe After Effects
Webflow
React JS
Prototyping
Design System
Motion Graphics
Adobe Illustrator
Axure RP
User Flows
End User Research
Wireframing

Social Profiles

Languages

English
Expert
Tamil
Native Speaker
Arabic
Beginner

Training and Certifications

User Onboarding 101 (Certificate)
Date Attended:
August 2023
Certified Askable+ Researcher (Certificate)
Date Attended:
September 2023
Enterprise Design Thinking Practitioner (Certificate)
Date Attended:
August 2023