Umer Sohail, Strategic Campaign Manager

Umer Sohail

Strategic Campaign Manager

Prestige Communications Pvt Ltd.

Lieu
Pakistan - Karachi
Éducation
Diplôme, Commerce
Expérience
13 years, 10 Mois

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Expériences professionnelles

Total des années d'expérience :13 years, 10 Mois

Strategic Campaign Manager à Prestige Communications Pvt Ltd.
  • Pakistan - Karachi
  • Je travaille ici depuis août 2015

The first to build & strengthen Prestige Grey's Digital Arm. My job scope spreads from 'analysis & pitch' to 'strategy and execution'.

Responsibilities
- Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.
- Strategic Consulting, including business plan & sales strategy development.
- Liaison between the clients and the contractors
- In charge of business growth, sales, project management and digital marketing SEO.
- Managing the Social Media Accounts for the clients.

Digital Marketing Strategist à Paklap
  • Pakistan - Karachi
  • Je travaille ici depuis mars 2011

• Develop unique strategies built upon current client strategies within
the digital arena to meet/exceed objectives.
• Execute projects to be high quality, on time and cost-effective/on budget
• Foster timeline development and monitors progress, ensuring deadlines
are met.
• Manage overall project scope and ensure staffing assumptions adhere
to budget.
• Manage client expectations, bringing issues/concerns to clients' attention
before they become problems, offering potential solutions, and advising of
potential delivery delays.
• Manage work and professional development of assigned project
manager(s).
• Work with project managers to ensure team is aligned to client
requirements.
• Proactively keep abreast of assigned clients' marketing and media plans,
and provides technological solutions including rich media, site
optimization, promotional ideas, mobile, social networks, viral, etc.
• Write communication briefs, ensuring that creative and media are
effectively integrated.
• Manage research studies that yield rich insights into consumer online
behavior and key motivational/attitudinal behavior.
• Develop a total understanding of online target audience and mindset
modes.
• Write and transmit conference reports to clients and agency teams.
• Review statements and estimates of work prior to client review.
• Provide campaign performance reporting and analysis to clients.
• Ensure accountability is established during the project planning process.

Product Marketing Manager à Quickstart Pvr Ltd
  • Pakistan - Karachi
  • septembre 2019 à février 2020
Product Marketing Manager à Quickstart Pvt Ltd
  • Pakistan - Karachi
  • septembre 2019 à février 2020
SEO Manager à Express News
  • Pakistan - Karachi
  • juin 2018 à juillet 2019
Digital Marketing Manager à Arpatech Pvt Ltd
  • Pakistan - Karachi
  • juin 2017 à juin 2018
Digital Marketing Manager à Arpatech Pvt Ltd
  • Pakistan - Karachi
  • juin 2017 à juin 2018
Assistant Manager (Product Development) Web Marketing à Tradekey Pvt LTD.
  • Pakistan - Karachi
  • octobre 2012 à mai 2015

Managing 4 Projects

• IFS
• VIP Services
• VIP SD Blog Network
• TKDigitals

Responsibilities:-

 Manage a team of 14 associates
 Partially leading a team of 85 associates for "VIP SD Blog Network"
 Regularly Get the work Done
 Maintain work flow
 Resolve conflicts/errors
 Research for Development & Betterments
 Manage the network
 Keep intact with Departmental Team leads/HoDs
 Optimize current work procedures to produce better results

Social Media & Search Engine Marketer à Ashley Hair Company
  • Pakistan - Karachi
  • août 2012 à octobre 2012

- Running FB Adverts
- FB Viral Marketing Capaign
- Twitter Marketing
- Running Adwords Campaigns on Google

SEO à Mind Logics
  • Pakistan - Karachi
  • juillet 2012 à octobre 2012

SEO

SEO Expert à Mint Twist
  • Pakistan - Karachi
  • juillet 2012 à septembre 2012

Website Analysis
Plotting Link Building Strategies
Link Building
Link Optimization
Content Writing
etc

Lead SEO à SIHADS
  • Pakistan - Karachi
  • janvier 2012 à juillet 2012

Responsibilities
 Making Plans for Executions
 Discussing the requirements with the Developers and Designers
 Guiding the Content Writers & Getting Content written by Writers
 Edit and Optimize the Content
 Explain Linking Strategy to Link Builders
 Evaluate the built links
 Identification of Users Intent of Search
 Keyword Research & Analysis
 Competitor Analysis
 Suggesting Required Changes
 Meta Tags
 Google Analytics Integration & Analysis
 Google Webmaster Integration & Analysis
 Finding Potential Resources to Use
 Testing various channels for strengthening the link
 SERPs
 Special Attention to Non-Ranking Keywords

SEO à Kalsoft
  • Émirats Arabes Unis
  • novembre 2010 à mai 2012

Back Office Department:

* On Page Optimization
* Keyword Research and Analysis
* Meta tag Optimization
* Service Delivery

SEO à BMC South Asia
  • Pakistan - Karachi
  • décembre 2011 à mars 2012

Project: Halaltamweel

SEO & Leading the Content Team

SEO à Marie Bruns
  • Pakistan - Karachi
  • janvier 2011 à janvier 2011

 Making Plans for Executions
 Discussing the requirements with the Developers and Designers
 Guiding the Content Writers & Getting Content written by Writers
 Edit and Optimize the Content
 Explain Linking Strategy to Link Builders
 Evaluate the built links
 Identification of Users Intent of Search
 Keyword Research & Analysis
 Competitor Analysis
 Suggesting Required Changes
 Meta Tags
 Google Analytics Integration & Analysis
 Google Webmaster Integration & Analysis
 Finding Potential Resources to Use
 Testing various channels for strengthening the link
 SERPs
 Special Attention to Non-Ranking Keywords

Data Entry Operator à Gerry's Group of Companies
  • Pakistan - Karachi
  • juillet 2010 à octobre 2010

Updated the eHR

Éducation

Diplôme, Commerce
  • à eScribir
  • janvier 2014

ACCA

Baccalauréat, Commerce
  • à University of Karachi
  • octobre 2011

B.Com

Diplôme, Accountacy
  • à School of Business Studies
  • janvier 2010

CAT

Etudes secondaires ou équivalent, Engineering
  • à DA Degree College for Men
  • janvier 2009

H.sc

Etudes secondaires ou équivalent, Science
  • à DA SKBZ High School
  • janvier 2006

S.sc

Tests de Bayt.com

Internet Marketing Test
Score 90%

Specialties & Skills

Integration
Research Analysis
Google Adwords
Content Writing
Image Editing
Photoshop
Interpersonal Communication
Interpersonal Leadership
Stress Management
Google Adwords
Google Analytics
Google Webmaster Tools
Website Marketing
Marketing Strategy
Social Media Management
Social Media Advertising
One Way Link Building
Page Load Optimization
Comparison Analysis
Backlink Profile Evaluation
Image Optimization
Competitor Analysis
Project Management
Team Management
Web Page Optimization
Blogging
Brand Management

Langues

Urdu
Expert
Anglais
Expert

Formation et Diplômes

Developing Innovative Ideas for New Companies: The First Step in Entrepreneurship (Certificat)
Date de la formation:
October 2014
Valide jusqu'à:
January 9999
Google Analytics Individual Certification (Certificat)
Date de la formation:
November 2014
Valide jusqu'à:
May 2016
An Introduction to Marketing (Certificat)
Date de la formation:
January 2014
Valide jusqu'à:
January 9999
Innovation for Entrepreneurs: From Idea to Marketplace (Certificat)
Date de la formation:
April 2015
Valide jusqu'à:
January 9999
Web Designing (Certificat)
Date de la formation:
May 2007
Valide jusqu'à:
January 9999

Loisirs

  • Reading SEO Books, Practice Designing, Watching Tutorials, Videos Games, Chess, Practice HTML
    • Outstanding Performance Award Revival of a Failed Project 2013 • Achieved the Land Mark of Sr. Executive at the age of 21 2013 • Guest Speaker at UIT University Invited to address to the Students 2013 • Team Management (Expanded to a Team of 14 from 4 in 6 months 2013 • Getting employed at 3 companies altogether 2012 - 2013