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Urvika Vyas, Retail Store Manager

Urvika Vyas

Retail Store Manager·SP OPTICALS

India

Master's degree, Marketing

Work experience

Total years of experience: 3 years, 11 months

Retail Store Manager

October 2025 - Present

SP OPTICALS

Valsad, India

October 2025 - Present

Company industry:
Other Healthcare Services

Credit Card Customer Care Specialist

January 2025 - January 2025

TD Bank

Ontario, Canada

January 2025 - January 2025

• Managed 45-50 customer calls and CRM tickets daily for credit card complaints, billing issues, disputes, and account
servicing.
• Achieved 95% First Contact Resolution (FCR) while adhering to strict escalation and manager-request policies.
• Exceeded CSAT and AHT targets consistently; recognised as a Shining Star employee for service excellence.
• Utilised Salesforce, Gateway, and TD internal banking systems to manage cases end-to-end.
• Followed strict banking and regulatory compliance protocols, including verbatim disclosures and call audits on every
interaction.
• Maintained very high CSAT scores, receiving 5-6 positive (green) customer reviews weekly, contributing to improved
customer satisfaction and retention.

Company industry:
Banking

Fraud Analyst

January 2024 - January 2025

CIBC

Ontario, Canada

January 2024 - January 2025

• Investigated 25-40 fraud cases daily, including account takeover, identity theft, scams, stolen card fraud, SIM jacking, and
romance scams.
• Achieved an 89% resolution rate while handling complex investigations requiring police complaints and extended verification.
• Helped prevent financial losses exceeding CAD 1 million, including a major romance scam case.
• Delivered strong customer education on fraud prevention, improving awareness and reducing repeat incidents.
• Worked under AML, debit card fraud, and detailed procedural frameworks specific to each fraud category.
• Used advanced fraud and payment systems including IP tracking tools, PRM, COINS, CERTAPAY, INTERAC, TYSYS,
and Salesforce.

Company industry:
Banking

Technical Support Advisor

October 2023 - January 2024

Apple

Ontario, Canada Remote

October 2023 - January 2024

• Supported 40-60 customers per shift, maintaining ~90% CSAT scores in a high-volume technical support environment.
• Achieved 94% First Contact Resolution (FCR) by independently diagnosing and resolving issues.
• Provided end-to-end support for hardware and software issues, including iOS updates, device overheating, and replacement
device orders.
• Used CORE (Apples all-in-one support platform) and Salesforce CRM for case tracking and resolution.
• Managed escalated and high-pressure cases using active listening, empathy, and a one call at a time resolution approach.

Company industry:
Computer Hardware & High-Tech Manufacture

Customer Experience Associate

November 2021 - January 2024

Walmart

Ontario, Canada

November 2021 - January 2024

• Assisted 200+ customers daily in a high-volume retail environment.
• Resolved issues including returns, service recovery, complaints, and lost or stolen claims.
• Recognised as Shining Star of the Month and nominated 5 times in one year for service excellence.
• Selected to train new employees due to speed, accuracy, and strong customer-handling skills.
• Contributed to securing a CAD 2, 000 donation for SickKids Canada through customer-focused initiatives.
• Maintained brand standards by de-escalating difficult situations with professionalism and empathy.

Company industry:
Retail & Wholesale

Education

London School of Design and Marketing

January 2021

January 2021

Master's degree, Marketing

United Kingdom

Skills

AGILE METHODOLOGY
Intermediate
AGILE METHODOLOGY
Intermediate
CUSTOMER EXPERIENCE STRATEGY CX
Intermediate
CUSTOMER EXPERIENCE STRATEGY CX
Intermediate
CLIENT ONBOARDING
Intermediate
CLIENT ONBOARDING
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RETENTION
Intermediate
CUSTOMER RETENTION
Intermediate
CUSTOMER SERVICE
Intermediate
CUSTOMER SERVICE
Intermediate
FINANCIAL SERVICES
Intermediate
FINANCIAL SERVICES
Intermediate
SOFTWARE AS A SERVICE SAAS
Intermediate
SOFTWARE AS A SERVICE SAAS
Intermediate
TECHNICAL SUPPORT
Intermediate
TECHNICAL SUPPORT
Intermediate

Training and Certifications

Certifications
Google AI Essentials
HubSpot Service Hub Software Certification
Customer Success Fundamentals
Certified Customer Success Manager (CCSM) – Level 1
Postgraduate Certificate - Marketing Management
Graduate Certificate - Human Resources Management