Usama Bin عطا

• Developed enterprise-level Power BI dashboards for deposits, loans, and channel transactions, improving
reporting efficiency by 40%.
• Designed a Top 25 Customers tracking solution in Power BI with dynamic Row-Level Security (RLS) mapped
to organizational hierarchy.
• Deployed enterprise reporting solutions using BI Publisher and OBI on production OBI servers.
• Built an Islamic branch conversion monitoring dashboard in Power BI, enabling real-time performance and
management reporting.
• Automated data analysis workflows using SQL, Power Query, and Excel, reducing manual effort by 60% and
improving data accuracy.

• Analyzed large-scale enterprise datasets using SQL, extracting insights across 5+ business domains to
support data-driven decision-making.
• Developed and optimized ETL pipelines using SQL and Power Query, improving data processing efficiency
and reducing load time by 30%.
• Performed customer analytics including funnel, cohort, and conversion analysis using SQL and Excel,
improving retention insight accuracy by 25%.
• Validated datasets and collaborated with data engineering teams to enforce data quality standards,
reducing reporting errors by 20%.

• Analyzed and processed datasets using Pandas and NumPy for data cleaning and transformation.
• Built interactive Power BI dashboards, improving data-driven decision-making by visualizing key metrics.
• Developed and deployed 5+ machine learning models using Scikit-learn, TensorFlow and PyTorch, achieving
up to 90% accuracy.
• Gained advanced skills in machine learning, deep learning, and neural networks, enhancing model building
and deployment capabilities.