Category Manager
Ali Abdulwahab Al Mutawa
Total years of experience :7 years, 8 Months
Initiating and developing strategies within the team
and network.
Enhancement of website aesthetics, leading to
quality customer journey
Insights and direction provided across each
acquisition channel
Training & insights huddle to aid learning for the
team
Planning & forecasting of sales
Consistently achieved business plans till date.
150% increase in sales.
Aided in execution of campaigns generating sales
over 5M$.
Benchmarking competition.
Increased website traffic by 46% through online
promotions.
Initiating and developing strategies within the team
and network.
Aided in launch of capsule collections (Erdem & ME)
generating 4M $ in revenue
Experienced in Ladieswear / Home/ Cosmetics for 10
markets spanning MENA region.
Developing Merchandising strategies within a team
framework.
Monitored ongoing marketing campaigns
Prepared presentations for prospective clients
Ecommerce Specialist with a demonstrated history of working in the retail industry with a diverse range of company/people personalities and culture
Ecommerce Specialist with a demonstrated history of working in the retail industry with a diverse range of company/people personalities and culture
Fundamentals of Digital Marketing-Google AWS Cloud Technical Essentials-AWS Financial Markets -Yale University Customer Analytics-University of Pennsylvania Advanced Content & Social Tactics to Optimize SEO -University of California, Davis Google SEO Fundamentals-University of California, Davis Social Media Management-Facebook Data Science-John Hopkins University Brand and Content Marketing-IE Business School Market Research and Consumer Behavior-IE Business School Brand and Content Marketing-IE Business School Optimizing a website for Google Search -University of California, Davis Excel Skills for Business - Macquarie University Managerial Accounting - University of Illinois Digital marketing – Udemy Organizational Behaviour – IESE Business School IBM AI Ladder-IBM Moral foundations of politics – Yale 50+ CERTIFICATIONS