Wael Ahmed

• Developing a clear business plan that utilises knowledge, information, and data for identifying and negotiating new business opportunities and aligning the customer needs with the company strategic goals and objectives.
• Leveraging healthy & effective long-term relationships with new and existing clients in various positions and capacities including C-suite executives.
• Increasing the client’s share of wallet (through selling and upselling) and promoting value through a business development framework for all types of industry prospects.
• Strong knowledge of commercial terms and conditions, implications of the contracts and legal aspects.
• Training a team of Sales Engineers and leading them towards success.
• Early identification of potential risks & complexities, and highlighting the possible business impact that may encounter on the company, then initiating the necessary actions to mitigate those risks and influence opportunities.
• Maintaining the business key metrics to monitor and control overall business performance and take necessary action when needed.
• Leading the international sales department (business development department) and taking care of their day-to-day operations.
• Early engagement and understanding of the customers’ buying unique journey and identifying their interests, priorities, and pain points.

Reported to the Business Unit Manager, managed the assigned territory and increased the market share with a broad range of company products and services.
Key Accomplishments
• Increased the territory sales volume of the company’s products and services in two years, resulting in EGP 20 million in 2013.
• Maximised the sales volumes of diversified product lines generated an average annualised total growth rate of 10% of the company’s full portfolio of products and services between 2011 and 2013.
• Prepared the technical and commercial proposals as per the project specifications and/or client requirements
• Effectively defined the sales cycle by selling the value of the products by actively connecting with the customers to understand their latent needs, and crafting them a compelling solution that will maximise their return on investment.

Reported to the Area Sales Manager, successfully promoted the company products, and created a value proposition to trigger business needs for the company products and integration solutions.

Key Accomplishments
• Promoted a full portfolio of product lines, engineered systems, and integration solutions.
• Prepared the technical and commercial proposals as per the project specifications and/or client requirements
• Identified and engaged with the customers to raise their product awareness, knowledge, and system allocations.
• Created value proposition to tap into potential customer needs, and conducted technical seminars to showcase the company products lines through virtual simulations and demonstrations.
• Hosted technical discussions with customers and demonstrated the technicalities and design spectrum.