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وفاء وفاء العتيبي, Content Creator

وفاء وفاء العتيبي

Content Creator·Freelance

Saudi Arabia

Bachelor's degree, Public Relations And Advertising

Work experience

Total years of experience: 8 years, 5 months

Content Creator

January 2018 - Present

Freelance

Mecca, Saudi Arabia •Remote

January 2018 - Present

Produced film reviews and media analysis for digital platforms while monitoring trends
to optimize content strategy and audience reach.
Managed end-to-end content production to maintain a consistent brand voice.
Company industry:
Media Production
Job role:
Marketing and PR

Media Specialists

December 2025 - March 2026

تجمع مكة المكرمة الصحي

Western Province, Saudi Arabia

December 2025 - March 2026

I am a media trainee at Hiraa General Hospital affiliated with the Makkah Health Cluster, my experience was centered on managing digital content and drafting news and reports. I covered more than 10 health events, and prepared and published about 17 media materials through social media platforms. Contributed to the implementation of awareness campaigns and enhancing media presence, with strong skills in organization, speed of achievement, and working within a team
Company industry:
Medical Hospital
Job role:
Marketing and PR

Media Specialists

September 2025 - March 2026

Makkah Helath Cluster

Mecca, Saudi Arabia

September 2025 - March 2026

Managed and created digital content across official media platforms, including visual, written,
and video assets aligned with brand identity.
Developed and executed targeted media campaigns while collaborating with cross-functional
teams to deliver high-impact content.
Increased audience engagement through strategic content planning and data-driven insights.
Company industry:
Other Healthcare Services
Job role:
Marketing and PR

media & public relations department manager

August 2024 - January 2025

Noor Al-Hayat volunteer team,

Mecca, Saudi Arabia

August 2024 - January 2025

holding the position of this role involves attending and documenting various social events and occasions, preparing
media content and press reports, building partnerships with other organisations, and organising media
related events
Company industry:
Social Services

Public relations manager

August 2024 - January 2025

جمعية مراكز الاحياء

Mecca, Saudi Arabia

August 2024 - January 2025

Managing social media accounts, preparing media content and press reports,
building partnerships with other entities, and organising media events
Company industry:
Non-profit Organization

Event coordinator, media, strategic communication

March 2024 - July 2024

اللقطة الثانيه

Mecca, Saudi Arabia

March 2024 - July 2024

Company industry:
Media Production
Job role:
Marketing and PR

Media Practitioner

March 2024 - June 2024

Second Shot Foundation

Mecca, Saudi Arabia •Hybrid

March 2024 - June 2024

Designed and implemented strategic media campaigns aligned with organizational goals.
Developed concepts for podcast episodes and digital series, while coordinating interviews
with industry experts and specialists.
Company industry:
Public Relations (PR)
Job role:
Marketing and PR

Education

Umm Al-Qura University

November 2024

November 2024

Bachelor's degree, Public Relations And Advertising

Saudi Arabia

Umm Al-Qura university

November 2024

November 2024

Bachelor's degree, علاقات عامة

Saudi Arabia

Umm Al-Qura University

November 2024

November 2024

Bachelor's degree, Public Relations

Saudi Arabia

Skills

Bayt.com Infographics
Expert
Bayt.com Infographics
Expert
Content Creation
Expert
Content Creation
Expert
Media Relations
Expert
Media Relations
Expert
Communications
Expert
Communications
Expert
Event Management
Expert
Event Management
Expert
Problem solving
Expert
Problem solving
Expert
Markting
Expert
Markting
Expert
SOCIAL MEDIA ENGAGEMENT
Intermediate
SOCIAL MEDIA ENGAGEMENT
Intermediate
ACCOUNT MANAGEMENT
Intermediate
ACCOUNT MANAGEMENT
Intermediate
CONTENT CREATION
Intermediate
CONTENT CREATION
Intermediate
BRAND AWARENESS
Intermediate
BRAND AWARENESS
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
MICROSOFT EXCEL
Intermediate
MICROSOFT EXCEL
Intermediate
PRESENTATIONS
Intermediate
PRESENTATIONS
Intermediate
EVENT MANAGEMENT
Intermediate
EVENT MANAGEMENT
Intermediate
INTERCULTURAL COMMUNICATION
Intermediate
INTERCULTURAL COMMUNICATION
Intermediate
Excel
Intermediate
Excel
Intermediate
PowerPoint
Expert
PowerPoint
Expert
Canva
Expert
Canva
Expert
Social media entrepreneurship
Expert
Social media entrepreneurship
Expert
Account managing
Expert
Account managing
Expert
Writing content
Expert
Writing content
Expert
Customer relationship mangement CRM
Expert
Customer relationship mangement CRM
Expert
Social media blogger
Expert
Social media blogger
Expert
ADVERTISING CAMPAIGNS
Intermediate
ADVERTISING CAMPAIGNS
Intermediate
COMPUTER HARDWARE
Intermediate
COMPUTER HARDWARE
Intermediate
CONSUMER BEHAVIOUR
Intermediate
CONSUMER BEHAVIOUR
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
CUSTOMER ENGAGEMENT
Intermediate
DIGITAL CONTENT CREATION
Intermediate
DIGITAL CONTENT CREATION
Intermediate
MASS COMMUNICATION
Intermediate
MASS COMMUNICATION
Intermediate
MEDIA PRODUCTION
Intermediate
MEDIA PRODUCTION
Intermediate
PUBLIC RELATIONS
Intermediate
PUBLIC RELATIONS
Intermediate
SOCIAL MEDIA ANALYTICS
Intermediate
SOCIAL MEDIA ANALYTICS
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate
SOCIAL MEDIA MANAGEMENT
Intermediate

Languages

Arabic
Native Speaker
English
Expert
Korean
Beginner
Spanish
Intermediate

Training and Certifications

Certifications
Crative Leadership Workplace Communication
Microsoft office basics
Jan 2024
Public speaking
Jan 2024
Excllence in customer service
Feb 2024
Using computers in office work
Feb 2024
Communication within the workplace
Feb 2024

Hobbies

  • Emotional and social intelligence