Waqas Ansari, Digital Marketing Specialist

Waqas Ansari

Digital Marketing Specialist

Massive Dynamics Co

Location
Pakistan - Karachi
Education
Master's degree, Masters of Commerce
Experience
2 years, 9 Months

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Work Experience

Total years of experience :2 years, 9 Months

Digital Marketing Specialist at Massive Dynamics Co
  • Pakistan - Karachi
  • My current job since May 2024

1. Developing and executing targeted social media marketing campaigns across platforms including Facebook, Instagram, LinkedIn, Twitter, TikTok and beyond.
2. Proficiently managing multiple social media accounts in US regions for organic growth and paid marketing.
3. Managing Google ads campaign with implementing PPC strategies for search, display, and shopping ads campaign.
4. Implementing SEO strategies which include On-page and Off-page, deep keyword research, and creating backlinks to rank up the websites in SERP and drive traffic.
4. Proficiently using Canva Pro for creating post designs & video content and Chat GPT for content optimization.
5. Managing only international projects, particularly in the US region.
6. Collaborating cross-functionally to align marketing efforts.

Digital Marketing Officer at Mega Marketing Network
  • Pakistan - Karachi
  • March 2024 to May 2024

1. Developing and executing targeted social media marketing campaigns across platforms, including Facebook, Instagram, LinkedIn, Twitter, TikTok.
2. Proficiently managing multiple social media accounts of Canada, Australia and US regions for organic growth and paid marketing.
3. Managing PPC advertising with a focus on performance metrics, including CTR, ROI, Revenue Growth.
4. Managing projects both local and international, particularly in the US and Canada regions.
5. Proficiently conducting Keyword Research and optimizing content to enhance visibility. Possessing a solid understanding and practical experience in SEO strategies.
6. Proficiently using Canva Pro for creating posts designs & video content and Chat GPT for content optimization.

Digital Marketing Officer at Interactive Technologies Gateway (ITG)
  • Pakistan - Karachi
  • September 2022 to March 2024

1. Developing and executing targeted social media marketing campaigns across platforms, including Facebook, Instagram, LinkedIn, Twitter, TikTok and beyond.
2. Proficiently managing multiple social media accounts of Australia and US regions for organic growth and paid marketing.
3. Possessing a solid understanding and practical experience in Search Engine Marketing, including PPC Ads Campaigns, and basic SEO strategies.
4. Proficiently using Canva Pro for creating posts designs & video content and Chat GPT for content optimization. 5. Managing projects both local and international, particularly in the US, UK, AUS and Canada region.
6. Collaborating cross-functionally to align marketing efforts.

Digital Marketing Intern at Interactive Technologies Gateway (ITG)
  • Pakistan - Karachi
  • June 2022 to August 2022

1. Assisting in the development and execution of digital marketing strategies across various platforms.
2. Conducting market research and analysis to identify trends and opportunities.
3. Creating engaging content for social media channels and managing social media accounts.
4. Collaborating with the marketing team to optimize website content and enhance user experience.
5. Monitoring and analyzing campaign performance metrics to evaluate effectiveness and suggest improvements.
6. Supporting email marketing initiatives and assisting in the creation of newsletters and promotional materials.

Email Chat Representative at Top Notch Designs
  • Pakistan - Karachi
  • March 2020 to October 2020

1. Provide exceptional customer service and support to USA customers through email, chat, and voice calls.
2. Respond promptly and professionally to customer inquiries, issues, and complaints, ensuring a positive customer experience.
3. Utilize active listening skills to understand customer needs and provide appropriate solutions or assistance.
4. Resolve customer issues efficiently and escalate complex problems to appropriate departments or supervisors for further assistance.
5. Document all customer interactions and details of inquiries or resolutions in the customer relationship management (CRM) system.
6. Collaborate with cross-functional teams to address customer concerns, improve processes, and enhance the overall customer.

Education

Master's degree, Masters of Commerce
  • at Federal Urdu University of Arts, Science and Technology
  • May 2024
Bachelor's degree, Bachelor of Commerce
  • at University Of Karachi
  • February 2020

Specialties & Skills

Digital Marketing
Google Adwords
Community Marketing
Content Creation
Social Media Marketing
Marketing
Customer Service
Microsoft Office
Project Management
Digital Marketing
Communication
Canva Graphics Design
Critical Thinking
Search Engine Marketing
Social Media Marketing
Search Engine Optimization
Research and Analysis
Problem Solving
Team Building

Languages

English
Intermediate

Training and Certifications

Social Media Marketing (Certificate)
Date Attended:
May 2024
Valid Until:
June 2026

Hobbies

  • Internet Searches