Area Sales Manager - Islamabad
Haleeb Foods Limited
Total years of experience :13 years, 4 Months
Haleeb Foods Limited
Feb 2012 till August 2012 as Area Sales Manager - Islamabad
Responsibilities:
• Planning primary and secondary sales, distribution and productivity
• Displays and coverage, customer services and relations
• Ensure product health, manage the operations at area and distribution levels
• Building a winning team.
• Geo-Expansion.
• Currently the company is expanding its brand and customer base: another responsibility is to assess the potential new towns and then expanding sales operations in new towns.
• Check the feasibility for company's business and build infrastructure so that new setup is
operational and activated in effective and efficient way.
• Ensuring the desired levels of Numeric and weighted distribution.
• Also Working as Regional Trainer (additional responsibility)
Engro Foods Ltd. Under the umbrella of Engro Chemicals
Jan 2009 to December 2011 as Territory Sales Manager ( Ice Cream Business - Islamabad)
Responsibilities:
• Responsible to Achieve Territory Targets by independently paying visits to the shopkeepers in Rawalpindi and Islamabad.
• Control, guide and motivate a team of pre sellers & salesman's.
• Coaching and counseling on and off the job.
• Responsible of Managing Company's assets at outlets.
• Close relationship with distributor and the team of salesmen to achieve the targets volume and value wise.
• Have close eye on the competitor activities.
10 March 2006 to Jan 2009 as Territory Sales Manager (Key Accounts - Trade Marketing)
Responsibilities: • Responsible for the Key Accounts (Modern Trade) in Islamabad Area.
• Increased and managed sales independently paying visits to selected Key Accounts and developed good contacts with them.
• Planning ethical and scientific sales promotion strategies.
• Conducted exhibitions and involved in event managements.
• Complaint Handling related to supply, quality of the product and services to the trade.
• Develop and project new marketing strategies for the deployment of new products.
• Budgeting, forecasting, development/satisfaction and implementation of company's policies.
• Apprise the Key Accounts Manager about the latest activities and sales strategies of the competitors by monitoring their activities in the market.
• Responsible to ensure smooth distribution, stock maintenance, trade coverage and execution of orders.
• Managing team of merchandisers, giving them day-to-day tasks to achieve maximum results.
Extra Responsibility:
Assist Regional Trainer in training sessions. In the absence of Training Manager conducted training sessions on regional level.
Haidri Beverages Pvt. Limited. (Pepsi)
April 2005 - 09 March 2006 as Account Development Representative
Responsibilities: • Responsible to Achieve targets by independently paying visits to the shopkeepers in Rawalpindi and Islamabad.
• Control, guide and motivate a team of salesman's.
• Coaching and counseling on and off the job.
• Responsible of Managing Company's assets at outlets.
• Close relationship with distributor and the team of salesmen to achieve the targets volume and value wise.
• Have close eye on the competitor activities.
Coca Cola Beverages Pakistan Ltd.
10 June 2002 to December 2004 as Market Development Officer
Responsibilities: • To visit outlets of the assigned territories in order to generate maximum business for company.
• Converted users to use our products by guiding and using sales techniques with the outlet owners.
• Ensure to have a close liaison with the distributors to achieve maximum sales budget on day-to-day basis.
• Responsible for the products display and the Company Assets placement at the outlets.
• Appraising Area Sales Manager with the competitor's actions and market strategies.
Sharper Pharmaceuticals Pvt Ltd.
01 January 1999 to 09 June 2002 as Scientific Promotion Officer
Responsibilities: • Maintain PR with consultant Doctors of the assigned areas.
• To achieve sales targets by giving briefings and telling about product Features and benefits.
• Make presentations on the features and benefits of the products and present to the Doctors in their chambers.
• Generate prescriptions through regular visits to the Doctors.
• Ensure availability of the products in market through distribution network.
SKILLS, KNOWLEDGE AND ABILITIES: • Writing - Communicating effectively with others in writing as indicated by the needs of the audience.
• Active Listening - Listening to what other people are saying and asking questions as appropriate.
• Speaking - Talking to others to effectively convey information.
• Information Gathering - Knowing how to find information and identifying essential information.
• Information Organization - Finding ways to structure or classify multiple pieces of information.
• Synthesis and Reorganization - Reorganizing information to get a better approach to problems or tasks.
• Product Inspection - Inspecting and evaluating the quality of products.
• English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition and grammar.
• Computer Skills - Proficient and fully conversant with MS-Office, Word, Excel and PowerPoint.
• Skilled in providing training and support to a large team to help improve business communication skills, selling, and problem solving skills.
INTERPERSONAL SKILLS: • Works well under pressure and constantly meet project deadlines and company/management demands.
• Responsible, organized and reliable, natural ability to learn new technologies quickly.
• Ability to motivate others to acquire resources and to guarantee project success to deadlines.
Masters in Business Administration (Marketing) in process (Preston University)
Bachelors of Arts from University of the Punjab