Waris مصباح, Manager

Waris مصباح

Manager

Araamis/HUED

البلد
المملكة العربية السعودية - الرياض
التعليم
ماجستير, Masters of Design in Innovation and Creativity in Industry
الخبرات
11 years, 2 أشهر

مشاركة سيرتي الذاتية

حظر المستخدم


الخبرة العملية

مجموع سنوات الخبرة :11 years, 2 أشهر

Manager في Araamis/HUED
  • المملكة العربية السعودية - الرياض
  • أشغل هذه الوظيفة منذ يناير 2017

As Service Design Manager I am leading service design and innovation projects at STC and Ministry of Economy and Planning.

Service Design Consultant في Araamis
  • المملكة العربية السعودية - الرياض
  • أكتوبر 2014 إلى ديسمبر 2016
Innovation Consultant في BlueBear Systems Research/Cranfield University
  • المملكة المتحدة
  • فبراير 2014 إلى أبريل 2014

Key Contributions

- Project Planning and Management
- Research to understand UAV technology
- Developing Idea Generation Strategy
- Idea Generation and Down-selection
- Target Market Analysis and Consumer Research
- Concept Development
- Developed Business Model
- User Journey Mapping and Experience Design
- Developing Prototyping & Testing Strategy
- Testing Initial Prototypes with Potential Users
- Determining Design and System Requirements
- Preparing Project Report and presentation for Client.

Marketing & Strategy Assistant في Multifarious Engineering
  • المملكة المتحدة - لندن
  • أكتوبر 2012 إلى أكتوبر 2013

Designed the Business Model
Established Design as Core Corporate Value
Used Blue Ocean Strategy to Discover Design and Branding as key factors for investment
Led the Brand Identity Development
Leading company's marketing activities
- Hiring Web Design Consultants
- Project Planning and Management
- Developing the Vision and relating it to the designers
- Leading Design and Creative Direction
- Implementing Brand Identity on the Website
- Coordinating the entire project through Basecamp
- Developing Content Strategy ( Narrative Based website) and Writing Copy
- Organising Project Knowledge for easy access
- Ensured that UX Design, Content Strategy, Brand Identity came together coherently to create a great user expereince.

Marketing & Branding Consultant في ALAFCO
  • المملكة العربية السعودية - الرياض
  • أبريل 2013 إلى سبتمبر 2013

- Hiring Consultants from the UK
- Project Planning and Management
-Developing the Vision and relating it to the designers
- Leading Fielding Photography (Art Direction)
-Leading Design and Creative Direction of Brand Identity
- Conducting Stakeholder Interviews
- Coordinating the entire project through Basecamp
- Leading Brochure Design
- Developing Content Strategy and Writing Copy
- Organising Project Knowledge for easy access
- Presenting Design work to ALAFCO's directors and giving feedback to Project Consultant

Innovation Intern في Bizzby
  • المملكة المتحدة - لندن
  • سبتمبر 2012 إلى أكتوبر 2012

- Performed Competitive Analysis
- Developed a Blue Ocean Strategy Canvas to determine areas for differentiation
-Suggested Differentiation Strategy
-Suggested Innovative Concepts for the Rating System.

Business Planning Intern في Halocline
  • المملكة المتحدة - لندن
  • يوليو 2012 إلى يوليو 2012

Key Contributions
• Designing the Business Model
• Developing Business Operating Plan
• Devising Marketing Strategy
• Risk Analysis
• Designing the User Journey Experience.

الخلفية التعليمية

ماجستير, Masters of Design in Innovation and Creativity in Industry
  • في Cranfield University
  • سبتمبر 2014

Courses Technology and Prototyping Consumer Trends for Innovation and Creativity in Industry Design Driven Innovation Processes Brand Management & Communication Creative Enterprise & Entrepreneurship Managing Innovation & New Product Development Whole System Design Smart Materials & Processes Programme & Project Management

ماجستير, Engineering Business Management
  • في University of Warwick
  • نوفمبر 2011

Specialties & Skills

Marketing
Design Thinking
Innovation
Business Design
Product Development
Marketing
Project Management
Innovation
Microsoft Office
Design Thinking
Website Design & Development
Branding
Business Model Design
Product Management
Product Development
Customer Experience
Service Design
Project Management
Consumer Research

اللغات

الانجليزية
متمرّس
العربية
مبتدئ

العضويات

OpenIDEO
  • OpenIDEATOR
  • September 2012

التدريب و الشهادات

ADVANCE TRIZ CHAMPION (الشهادة)
تاريخ الدورة:
March 2013
صالحة لغاية:
March 2013