Wasama Nadeem, Digital Marketing Executive

Wasama Nadeem

Digital Marketing Executive

Defqon Digital

Location
Pakistan - Lahore
Education
Bachelor's degree, Architecture And Information Technology
Experience
1 years, 1 Months

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Work Experience

Total years of experience :1 years, 1 Months

Digital Marketing Executive at Defqon Digital
  • Pakistan - Lahore
  • My current job since December 2023

Key Responsibilities:
Increased traffic in 20 days just by optimizing product and collection pages. Ranked site on google top 10 search results. Worked on multiple E-commerce and local niches. Collaborated with social media marketers and Designers to curate multiple posts and content. Analyze social media metrics to gauge the effectiveness of campaigns and adjust strategies accordingly. Created comprehensive Technical Audits and resolved Issues. Created marketing campaigns organically and paid collaborating with junior marketers. Hired a team of 2 marketers for campaign management. Lead cross functional Team. Enhanced Brand Visibility by strategically improving search results.

SEO EXECUTIVE at Apex Group
  • Pakistan - Lahore
  • August 2023 to December 2023

Key Responsibilities: As a project manager, managed multiple websites with a focus on SEO optimization and user experience. Strategically curating and adding fresh, relevant content to the websites and social media. After conducting an audit, establish a system for ongoing monitoring and followup to track the implementation of recommended changes and their impact on rankings and traffic. Optimized Google My Business listings by providing accurate business information, images, and regular updates. Executed local link building strategies to acquire high-quality backlinks from local sources, boosting a websites authority in local search results. Increased Leads and sales through social media marketing by 25%.

SEO Intern at Skyray Ventures
  • Pakistan - Lahore
  • January 2023 to May 2023

Key Responsibilities: Developed a comprehensive digital marketing strategy for gaming-focused websites utilizing in-depth website analysis. Specialized in the gaming niche, including a broad blogging site, by optimizing content for improved search engine rankings. Conducted thorough keyword research and analysis to identify high-ranking and trending keywords. Executed on-page SEO techniques, incorporating new and relevant keywords to enhance website visibility. Analyzed competitor websites to identify gaps and opportunities, implementing strategies to outperform competitors. Collaborated with the team to create engaging and informative content, utilizing effective keyword integration. Managed website content by suggesting updates, additions, and removals Analyzed Google search console data for more traffic insights and strategy building. Audit sites using SEO auditing tools and softwares.

Education

Bachelor's degree, Architecture And Information Technology
  • at Lahore garisson university
  • June 2024
High school or equivalent, Computer Science
  • at Pakistan International School Jeddah
  • August 2017

Specialties & Skills

Link Building
Web Analytics
Content Strategy
Technical Service
SEARCH ENGINE OPTIMIZATION
SOCIAL MEDIA
BOOSTING online presence
E-COMMERCE
LINK BUILDING
MANAGEMENT
DIGITAL MARKETING
SOCIAL MEDIA MARKETING
AUDITING

Languages

Arabic
Intermediate
English
Expert