Wassima  Bidda, Product Owner CRM

Wassima Bidda

Product Owner CRM

France télévisions publicité

Location
France - Lille
Education
Master's degree, Specialized Master's Degree in Data Marketing & E-commerce
Experience
2 years, 2 Months

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Work Experience

Total years of experience :2 years, 2 Months

Product Owner CRM at France télévisions publicité
  • France - Paris
  • January 2023 to February 2024

Administration and management of Salesforce to optimize sales processes in development, pre-production, and production environments.
Gathering business needs and developing technological solution plans in response.
Active participation in evolving existing solutionsto adaptto changing needs.
Conducting workshops to introduce users to new Salesforce features.
Designing and implementing custom workflows to automate and streamline operations, improving efficiency for sales and marketing teams.
User training on advanced Salesforce features, ensuring maximum tool adoption and optimal use of customer data.
Welcoming and training new users on Salesforce, facilitating their rapid integration into the team.

Business Development Manager at Hubency
  • France - Paris
  • February 2022 to July 2022

Contributed to the company's development strategy.
Improved sales processes for hazardous waste management.
Weekly monitoring of key performance indicators for the sales team.
Guidance and advice to clients on implementing Hubency solutions.
On-site visits and awareness-raising of Hubency partners regarding waste sorting.
Customer retention and physical prospecting.

Marketing Analysis Officer at Carrefour
  • Morocco - Casablanca
  • September 2021 to November 2021

Market analysis and monitoring of competitors' activities to effectively address customer objections.
Preparation of reports and recommendations based on commercial analysis results.
Ensuring the updating and reliability of commercial data.
Monitoring qualitative studies conducted with external providers.
Implementation of local marketing actions in coordination with the sales department.

Business Development Officer at CNIM BABCOCK MOROCCO
  • Morocco - Casablanca
  • June 2021 to August 2021

Phone prospecting, company and product presentations, appointment scheduling.
Field prospecting to develop the client portfolio.
Customer satisfaction monitoring, surveying new needs, and preparing suitable offers.
Management of client files, gathering and verifying submitted documents, and updating data.

Business Development Officer at Caldererias Indilicas (ES)-CIM MOROCCO
  • Morocco - El Jadida
  • June 2020 to September 2020

Handling customer inquiries.
Administrative management of client files.
Updating the database.

Education

Master's degree, Specialized Master's Degree in Data Marketing & E-commerce
  • at Central School Of Lille – Skema Business School
  • February 2024
Master's degree, Business Development
  • at ESC Clermont Business School
  • June 2022
Higher diploma, International Commerce
  • at National School of Commerce and Management
  • June 2022
High school or equivalent, Accounting And Economics
  • at Ezzaytouna
  • June 2016

Specialties & Skills

User Stories
Technical Support
Agile Project Management
Training Workshops
Salesforce.com
SALESFORCE.COM
AGILE SOFTWARE DEVELOPMENT
Teamwork
Autonomy
Adaptability
Versatility and Flexibility
Salesforce Administration
Social Media Marketing
Wireframing | Figma
Project Management Tools: Jira | Confluence
Microsoft Office

Languages

French
Expert
Arabic
Native Speaker
English
Intermediate