Wessam Farid

Handled Brands:-
1-Lindt Swiss
Chocolate.
2-Emmi Swiss
Cheese.
3-Lesaffre Yeast.
4- Tuna Rio Mare.
5-Segafredo Coffee.
6-Zino Products.
7-Kohinoor Rice.
8-Maccain Fries.
· Studying the company’s products and their benefits for users, Developing effective marketing strategies and plans.
· Create the monthly Report and Yearly Report per Brand with IMS Value.
· Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.
· Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products meet’ expectations and to build the credibility of brands.
· Analyzing the success of marketing campaigns and creating reports.
· Crisis Management.
· Supervising advertising, product design and other forms of marketing to maintain consistency in branding.
· Meeting with clients and working with colleagues across multiple departments.
· Managing the Marketing budgets, organizing events such as Product Launches, Exhibitions, Photo Shoots and Branding Activities.

· Ensure compliance of both general and anti-money laundering and anti-terrorist financing (AML/ATF) compliance controls as well as operational risk controls in accordance with HSBC or regulatory standards and policies; and optimize relations with regulators by addressing any issues.
· Review and check for completeness of CDD information and supporting documentation before finalizing the case through the Core banking system.
· Request and follow-up with the Relationship Manager for outstanding information and documentation including KYC/CDD and signed account opening documents.
· Effectively identifying and managing-money laundry process (AML), terrorist financing (TF), sanctions and reputational risks.
· Actively participate in the development and refinement of the internal control/process environment to optimize the customer service proposition whilst maintaining the above.

 BTL Agency specialized in: Events, Exhibitions, Production, Branding & POS
materials
· Create a detailed work plan which identifies and sequences the activities needed to successfully complete the project.
· Determine the resources (time, money, equipment, etc) required to complete the project.
· Develop a schedule for project completion that effectively allocates the resources to the activities.
· Review the project schedule with senior management and all other staff that will be affected by the project activities; revise the schedule as required.
· Ensure that personnel files are properly maintained and kept confidential.
· Execute the project according to the project plan.
· Ensure that the project deliverables are on time, within budget and at the required level of quality for the project standards.

 BTL Agency, In-Store Material, Production, Warehousing, Distribution, Maintenance, Digital Marketing, Fleet Management and Activation
· Determines annual unit and gross-profit plans by implementing marketing strategies; analyzing trends and results.
· Implements national sales programs by developing field sales action plans
· Maintains sales volume, services mix, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors
· Establishes and adjusts selling prices by monitoring costs, competition, and supply and demand.
· Maintains national sales staff by recruiting, selecting, orienting, and training employees.
· Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications; establishing personal networks, participating in professional societies.
· Contributes to team effort by accomplishing related results as needed.

 Multi-National Company Working in the field of Time Share and Tourism all over the world
· Collecting Debt from Australian Classic Holidays members, Golden freedom finance account members and IVC Members.
· Selling Features, Exchanges and products to Australian Classic Holidays members.
· Selling Exchanges and products for DAE USA Members.

 National Company Working in the field of Tourism all over the world
· Managing a Team of 15 Agents
· Ticketing Flights and Hotel Accommodations
· Increasing the Clients Data Base by Outdoor Meetings
· Supporting the Marketing Manager buying the Materials
· Organizing Trips and Parties

 Multi-National Company working in the field of Tele-sales all over the United Kingdom.
Campaigns: -
· Vodafone (Mobile Phones)
· Sky (Landline &Broadband and TV Packs)
· Virgin Media (Landline &Broadband and TV Packs)
· Talk-Talk (Landline& Broadband)
· B-vine (Updating Online Business Directory)
· Survey Team (Products and Services)
HR Department: - Assisting the Recruitment Department
· Training and Coaching Newly Hired Agents

Selling Nuts, Coffee and Oriental Pastries