Perez

• Design Products, Detailing, Implementation Lines - after Market Research
▪ Leadership calls in areas of Domain Research, Curriculum Design, Forecasting Demand, Service Delivery Lines, Prediction
of Profitability to Launch.
▪ Marketing and Advertising Functions, Product Branding, Sales Pitch based on Consumer Expectations and Product
Proposition, Overviewing the Entire Sales Process.
▪ Service Delivery - Product and Commitment Delivery, Layering Delivery with Quality, Improvements based on Industry
Standards and Best Practices.
▪ Financial Controllership - Budgeting for the Vertical, Cost Estimation and Cost Management (Product Cost,
Implementation Cost), Receivables and Payables Management, Cash Flow Management, Fixed Cost Handling.
▪ Analysis and Reporting - tracking all the delivery commitments, quality controls and exception incident capturing, competitive and trend analysis, compare actuals versus budgeted, product profitability, location profitability, breakeven
analysis, real time dashboards for various products and locations.
▪ Relationship Management:
✓ Internal Stakeholders: Guidance to Internal Research Team for a mark to market product. Coordination and Capability Enhancement of Lecturers, Coaches, Mentors and Guest Faculties.
✓ External Stakeholders: Liaison with educational authorities, committees and advisory groups for internship, knowledge transfer, quality circle and employability opportunities. Banks, Sponsorship Fraternity, Event Companies, Advertisers, Debtors and Vendor Management.
Achievements:
1. Designed I Can - Plus, I Can CEO & I Can Entrepreneur program suite for undergraduates and post-graduates.
2. Successfully launched three batches; replicating the same in various colleges.
3. Cross-collaboration and coordination across 113 colleges and 17 institutes for the West region and South region of India.
4. Certifications acquired - ISO, UK certification for all our management programs, capability program suite and leadership
training programs.
5. Launching digital magazine and rolling out iExcel platform initiating student’s quality circles.
6. Exhibited Leadership in capacity of a: Coach to build students capabilities for the future along with eligibility to pursue
higher studies, As a Mentor empowering students towards a professional future and As a Professional recognized gaps in the System and Bridged the same through collaborative partnerships, expertise in the field of comparative education research and coaching.
7. As an Experienced Finance Professional - Derived a Sustainable Entrepreneurial Business Model with an Effective and Profitable Pay Back Period.

▪ Finance Management:
✓ Instrumental in setting up the Insurance division.
✓ As a key player of the startup team, planned new hire training modules for the Finance team keeping Business
knowledge as the focal subject.
✓ Acquired SHARIA finance approval for all the Products as per Islamic Banking norms.
✓ Attained SAMA (Regulator) finance approval for Commencement of Business.
✓ Drafted agreements for Contracts, Price Charts and Cost reduction objectives (by actual cost analysis and operational
benchmarking) for different departments.
✓ Vendor management - introduction of new vendors, negotiations, selection of Vendors as per business needs.
✓ Facilitated in setting up an Independent Internal Audit function.
▪ Finance and Accounts Operations:
✓ Created Finance handbook - devised Accounting and Finance policies, procedures, workflow, schedules and other
finance service delivery lines for effective and efficient functioning of the Finance department.
✓ Incorporated Lean practices to improve processes and incorporated changes to improve the entire Finance & Accounting System.
✓ Provided oversight to Book Closure, Finalization and Reconciliation.
▪ Finance Oversight & Management:
✓ Managing end to end Finance and Accounts operations functions for the bank.
✓ Facilitated leadership decision in determining robust assumptions to drive forecasted models, ensured its accuracy to be
reflected in operational assumptions and coordinated the operational process of budgeting and forecasting.
✓ Information repository - revamped the MIS reporting; inter-company reporting, trend analysis, weekly and monthly
variance analysis to provide better insights for decision making to the Chief Leadership Team (CLT).
Exercised effective finance control tool and various workflow towards monitoring budgeted vs. actual figures.
Finance Control on all areas of top line and bottom line - Cost saves and Revenue protection.
✓ Reporting - facilitated real-time dashboard for the Board’s business plan, forecast analysis, forecast performance
assumptions and creating a communication pack on special projects - tracking and ensuring deliverables per the business
plan.
✓ Supervised Cash collection & distribution, SHARIA Compliance, Treasury Function & overall banking interactions.
✓ Based on the Leadership’s business plans, provided feed and insights with the business development team.
✓ Coordinated analysis & reconciliations of accounts, monthly packs - Financials and Finalization of accounts with
insights and expert commentary.
✓ Facilitated Inter Bank Analysis, reconciliation, payments along with Account Payable issues, Statutory reporting.
✓ Formulated risk management policies - preparing for future challenges in the area of accounting, taxation, financial
systems and regulation changes; along with Business Continuity Plan.
✓ Relationship Management - Outsourcing Agents, Contractors, Banks, Departments, Vendors, Debtors, Auditors &
Public Authorities.
✓ Coordinated CSR funding along with social audits.
Achievements:
1. Instrumental in obtaining SAMA (statutory and regulatory authority) license for conducting business.
2. Coordination and oversight of MENA region for profitability and finance scope - managing a team size of 42 reportees and
167 locations.
3. Designed real-time CEO and Management Dashboard for sales, branch profitability & cost monitoring.
4. Increased Market Share by acquiring Group Company’s existing insurance portfolio through strategic negotiations.
5. Reduced operational cost by 30% through location consolidations.
6. Ensured gender equality in the finance and operations team .
7. Improved bottom line performance due to well-negotitaited contracts with new vendors.
8. Facilitated stock listing of Aljazira Takaful Tawani after the demerger from the Group Company.
9. Participated in several CFO Submit in the Middle East.
the banking and insurance sector.
10. Won the King’s Award towards Takaful Tawani.

▪ Finance and Accounts Operations:
✓ Recorded all Accounts and Finance Transactions (RTR, OTC, PTP), GL Maintenances. ✓ Reconciled and Rectified Books and Facilitated Book Closure.
✓ Opex and Capex Management.
Tenure: Nov 2011 to Apr 2013
▪ Finance Service Delivery:
✓ Improvised processes; Supervised Process improvisation, ISO process implementation and internal audit function for
various projects.
✓ Maintained Finance System, Improved and Facilitated System Health, Built Interfaces making various Systems talk for
Analysis, Reporting and Dashboard.
✓ Existing Finance System Development and New System Development
▪ Finance Treasury Function:
✓ Authorized cash payments across locations and supervise collection of cash. ✓ Tax Payment and Reconciliation.
✓ Managed Treasury Function Team & Banking Affairs Team.
▪ Finance Budgeting and Forecasting:
✓ Facilitated leadership decision in determining robust assumptions to drive forecasted models.
✓ Ensured it’s accurate to be reflected in operational assumptions and coordinated the operational process of budgeting
and forecasting.
▪ Finance Analysis and Reporting:
✓ Analysis & Reconciliations of Accounts, monthly (packs) - Financials and Finalization of Accounts.
✓ Facilitated Inter Company Analysis, Group Companies reconciliation, Tax planning and Statutory reporting.
✓ Generated and Analyzed - MIS Pack; inter-company reporting, trends, weekly and monthly variance analysis to
CFO/CEO Dashboard.
▪ Finance Control:
✓ Planned Budgets implemented controls and monitored actuals with budgeted figures.
✓ Facilitated timely Receivables and Payables Function
✓ Guided and supervised - agreements drafting for various Contracts, prepared Price Charts.
✓ Initiated Cost reduction drive through inducing best and lean practices and Monitored Cost reduction objectives for
different departments.
✓ Tracked and Facilitated Project Profitability and Location Profitability
✓ Reported Risk - Market, Credit and Operational Risk.
▪ Quality:
✓ Initiated best practices in the Domain and implemented cross industry best practices in crucial areas like Cash
Management, Process Automation and Control with Zero Noise Attribute.
✓ Projected scope to change and facilitated change management in various areas of financial accounting, new taxation
laws, financial systems, and regulatory norms along with BCP inputs.
✓ Point of Contact for ISO Certification.
✓ Facilitated recruitment drive & training programs - designed finance department induction module.
✓ Capability Management of Human Resource.
✓ Coordinated CSR funding with various NGOs and part taking in various social and environment audits.
▪ Finance Planning and Strategy:
✓ Provided support function to various teams for business planning and business development.
✓ Designed Cost workings for various new projects and comparative analysis to gauge profitability. ✓ Designed, Implemented and Timely Evaluated Finance Business Continuity.
▪ Relationship Management:
- With Vendors Debtors, Contractors, Sub-Contractors, Banks, Internal and External Auditors, Tax & Public authorities.
Achievements:
1. Cost reduction through time, motion and job TAT analysis.
2. Site Profitability and real-time Cash Projections.
3. Land acquisition, Market projections along with Risk Analysis.
4. Automating reimbursement and selective vendor payments through a mobile application. 5. Completed the ISO process for the entire management functions.

▪ Finance Operations
✓ Oversee Company’s financial transaction processing to ensure reduction in costs and increase bottom line.
✓ R2R - Reconciliations of GL, key accounts, Executive monthly packs and finalization of accounts.
✓ Conducted Banking affairs, accounts payable, receivable, tax management and accounts analysis.
✓ Conducted Treasury function and established cost reduction objectives across departments.
✓ Monitored Inter Company reconciliation of accounts and payments along with taxation and statutory reporting. ✓ Conducting internal audit and statutory audit requirements for annual closing, financials and reports.
▪ Finance Planning and Forecasting
✓ Planned Implemented Controlled and Monitored Expense and Budgeting.
✓ Established and implemented cash flow by product across the group of products and its line and presented various
findings and recommendations to the chief leadership team (CLT).
▪ Finance Analysis and Reporting
✓ Reported to different stakeholders, MIS to the management and Group Company along with analysis.
✓ Standardized methodology for revenue and direct cost categorization by product / revenue type across the core
business, identified new project acquisition cost and operational benchmarked various projects for analysis.
✓ Facilitated decision support functions via various analysis, CLT analysis and drafted explanation for variances.
✓ Liaisoned with different stakeholders (internal and external), managed relationships and dealt with statutory authorities.
▪ Business Excellence
✓ System development & maintenance, identifying automation opportunities and planning new systems and ad-ons.
✓ Generated a culture of strategic business units across accessed locations and monitored Product/Branch/SBU
profitability.
✓ Accessed new and potential locations for expansion and new business development through analysis.
▪ All AXA Way initiatives
✓ Lead quality circles and constant focus on quality initiatives within team knowledge groups. ✓ Responsible for BCP, risk assessments and few CSR deliverables.
Achievements:
1. Product Profitability, Branch Profitability and Cost Reduction by 11% (Finance Operations).
2. System Development - migrating to a new customized system and linking all the other systems to the new one. 3. Managed the entire New Office Relocation, Renovation from P2P and Migration.
4. Created Finance Function architecture for Asia & Europe Businesses for the Group.
5. AXA Award of the Year for Excellence.
6. Created Voice and Video - Finance Training Modules, SOPs and Policies.

 Ensured proper financial accounting and book keeping (record to report function).
 AMC & Fund - Accounting, NFOs accounting and reconciliation.
 Accounts payable and receivables, material procurement and finance control and administration.
 Tax management, quarterly and annual returns filing.
 Banking affairs, Treasury and Cash Management.
 Facilitated internal and statutory audits in the organization.
 Facilitated changes/improvements in the process and systems and identify areas for automation.
 Financial reporting - branch-wise, function-wise, product-wise analysis, branch profitability, zonal budget control & review along with departmental budgeting and MIS across all locations to be published with analysis.
 System development, upgradation, integration and maintenance internally and with the Group Company.
 Liaison with different departments, customers’ relationship management and vendor management.
 Setting up budgets and monitoring them on regular basis with analysis and variance analysis.
 Branch set ups, renovation along with branch co-ordination activities (linking new branches to the existing setup).
 Liaison with government authorities in getting expansion plan approvals along with costing and monitoring.
 CSR deliverable - investor’s education, community education and government projects in building corporate governance.

 R2R - Reconciliations of GL, key accounts and monthly packs.
 Facilitated in mapping processes, documenting and adopting the ISO process across the finance function.
 Branch audits and set-up cost monitoring.
 Financial reporting - profitability monitoring and cost per agent, per project and per new business acquired.
 New business - project cost/analysis (outflows only) and financial cash flow planning along with P & L tracking for new projects.
 Dashboard for group reporting related to cost analysis, project analysis, process cost analysis and variance analysis.
 Managed maintenance contracts, rents, tax management and other statutory related payments.
 Vendor management, purchase management and accounts payable and Vendor reconciliation.
 Banking and cash affairs and reconciliations carried out time to time.
 Vendor Management, Employee Finance Grievance cell, Stakeholders relationship.

 Handled Administrative, Operational and Financial Affairs of the HO and its Branches.
 Accounting for the revenue (sales) and cost for all branches.
 Maintained purchase and sales register along with documentation and inter-company transaction reports.
 Ensured proper booking of expenses into the system.
 Prepared monthly provisions, trial balance, P & L and balance sheet.
 Maintained stocks records, inter company stock transfers and reporting along with analysis.
 Managed cash disbursements, Banking activities till reconciliation of bank accounts with cash flow management.
 Assisted Auditors in statutory audits & tax audits, preparing various audit schedules.
 Prepared detailed trial balance, P & L and finalizing accounts.
 Vendor & Debtor’s management, Customer relationship and employee finance relationship and grievance committee.