Sponsorship and Relationship Manager - GREAT Futures
British Embassy Riyadh
Total years of experience :19 years, 9 Months
- Spearheading the sponsorship strategy for the ongoing GREAT Festival, a dynamic UK government campaign that promotes British culture, education, and business on a global stage.
- Actively cultivating and managing relationships with a diverse range of sponsors and partners, including key corporations, cultural institutions, and educational organizations, to continuously enhance the campaign’s reach and influence.
- Engaging in ongoing negotiations to secure and renew lucrative sponsorship deals, aligning with the campaign's evolving objectives and upholding its core values.
- Collaborating with various stakeholders to ensure a consistently engaging and impactful festival experience that effectively showcases British innovation and creativity.
- Implementing targeted and adaptive outreach strategies to attract and retain key sponsors, informed by current market trends and evolving sponsor expectations.
- Coordinating with internal teams and external partners for the flawless execution of sponsorship agreements, including aspects of branding, marketing, and event engagement.
- Focused on building and nurturing long-term relationships with sponsors, laying a strong foundation for sustained support and collaboration in future phases and iterations of the campaign.
-Led the development and implementation of intellectual property (IP) strategies across the Gulf States, significantly enhancing IP protection and compliance.
-Directed high-level negotiations and policy discussions, successfully advocating for UK interests in IP law and enforcement.
-Provide critical analysis of regional IP trends, offering key insights that influenced UK policies and support ongoing UK-GCC Free Trade Agreement (FTA) negotiations.
-Spearheaded training initiatives for local law enforcement agencies and government officials on IP laws, regulations, and enforcement methods, fostering a proactive approach towards identifying and combatting IP crimes in the GCC region.
-Established and maintained strong relationships with key stakeholders, including international organizations, diplomatic missions, and industry associations, to promote bilateral cooperation and exchange of best practices in IP protection, resulting in enhanced regional collaboration and mutual support in combating IP infringement.
-Facilitated the protection of UK business intellectual assets in the Gulf, creating a more secure environment for trade and investment.
-Led the strategic direction for the creative and sport sector in-country, aligning initiatives with national and international market trends.
- Developed and executed strategic partnerships with key stakeholders in the creative sector, sports, tourism & leisure, culture & heritage, events and experiences resulting in a significant increase in UK presence in the sectors.
- Developed and implemented innovative business strategies that significantly increased sector growth and market presence.
- Identified and evaluated potential business opportunities, conducting market research and analysis to inform strategic decision-making for creative and sports related projects.
- Coordinated with various teams to ensure cohesive and effective execution of strategic plans, balancing short-term needs with long-term objectives.
- Collaborated with internal and external stakeholders Actively engaged in high-level negotiations and discussions, representing the organization's interests and establishing beneficial agreements.
- Monitored and analyzed sector performance, adapting strategies to meet evolving market demands and organizational goals.
- Led the strategic direction for the consumer & retail sector in-country including food & drink and restaurants for UK government
- Fostered and maintained strong relationships with key stakeholders across public and private sectors, enhancing collaboration and partnership opportunities.
- Developed and implemented innovative business strategies that significantly increased sector growth and market presence.
- Coordinated with various teams to ensure cohesive and effective execution of strategic plans, balancing short-term needs with long-term objectives.
- Actively engaged in high-level negotiations and discussions, representing the organization's interests and establishing beneficial agreements.
- Monitored and analyzed sector performance, adapting strategies to meet evolving market demands and organizational goals.
- Championed the promotion of British products and services across the Western and Southern Regions of Saudi Arabia, significantly boosting UK's market presence and reputation.
- Expertly handled trade inquiries, establishing and nurturing business relations across diverse sectors including Construction & Infrastructure, Healthcare, Education & Training, Power, Safety & Security, ICT & Electronics, FMCG, Food & Drink, Sports & Leisure, and Mining.
- Orchestrated and coordinated high-profile events, conferences, and trade missions, strategically enhancing the UK's visibility and influence in key sectors.
- Provided comprehensive support to visiting UK delegates in Jeddah, offering crucial logistical and strategic assistance, thereby ensuring successful and impactful visits.
- Offered insightful market entry strategy advice to UK and local business visitors, effectively aiding them in identifying viable channels for their products and services.
- Facilitated trade connections by assisting local businesses in sourcing their requirements from the UK, playing a pivotal role in fostering bilateral trade relationships.
- Delivered expert guidance on export regulations and procedures, ensuring UK exporters' compliance and smooth operation, thereby enhancing the efficiency and success of their international trade endeavors.