yash sharma

• Managed and optimized Google Ads and Meta Ads campaigns with a monthly advertising budget of
₹50+ Lakhs.
• Generated 200+ Sales Qualified Leads (SQLs) across Real Estate, Education, B2B, and B2B2C sectors
through performance marketing initiatives.
• Drove 5 successful property bookings through paid campaigns, with property values ranging from ₹2
Cr to ₹15 Cr.
• Maintained a 30% Lead Qualification Rate (LQR) for a leading German door manufacturing brand
across B2B and B2B2C campaigns.
• Executed end-to-end campaign management, including media planning, audience targeting, keyword
research, ad creation, and bid optimization.
• Implemented and managed conversion tracking using GA4 and Google Tag Manager (GTM) to ensure
accurate performance measurement.
• Optimized landing pages and campaign performance through A/B testing, audience analysis, and data
driven decision-making.
• Collaborated closely with sales teams to analyze lead quality and optimize campaigns based on SQL
stage feedback and conversion insights.
• Created and presented 15+ full-funnel marketing pitch plans, aligning media strategies with business
objectives and revenue targets.

• Managed and optimized Google Ads, Meta Ads, and performance marketing campaigns with a monthly
budget of AED 3.5 Lakhs+ across UAE and Singapore markets.
• Generated 1, 000+ qualified leads for Tourist Visa products through targeted acquisition and lead
generation campaigns.
• Achieved 120% ROAS through Google Ads campaigns for local tours, activities, and events across
Dubai, Abu Dhabi, and Singapore.
• Reduced Cost Per Lead (CPL) across travel package campaigns through continuous audience, bidding,
and creative optimization.
• Planned and executed full-funnel marketing campaigns for Tourist Visas, Holiday Packages, Tours, and
Local Experiences.
• Collaborated with design and development teams to create and optimize high-converting landing
pages, improving user experience and conversion rates.
• Managed campaign tracking and performance measurement using GA4, Google Tag Manager (GTM),
and conversion tracking frameworks.
• Conducted audience segmentation, remarketing, A/B testing, and bid strategy optimization to improve
campaign efficiency and lead quality.
• Onboarded and coordinated with 5+ influencers to support brand awareness and lead generation
initiatives.
• Managed and optimized product feeds through Magpie, ensuring accurate inventory synchronization
and enhanced campaign performance across marketing channels.
• Worked closely with sales and operations teams to align marketing efforts with business goals and
maximize revenue growth.
• Delivered detailed performance reports and actionable insights to improve campaign ROI, lead quality,
and customer acquisition.