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Yasser Zerik, National Service Manager

Yasser Zerik

National Service Manager·General Automotive Company -Zubair Automotive Co. Mitsubishi

Oman

Master's degree, MBA in Business Management

Work experience

Total years of experience: 29 years, 6 months

National Service Manager

December 2012 - Present

General Automotive Company -Zubair Automotive Co. Mitsubishi

Muscat, Oman

December 2012 - Present

National Service Manager over 4 regions of 16 service centers. Responsible for the efficient and effective delivery of excellent automotive services to customers by managing the operations of the National Service Teams of both Mitsubishi and FUSO trucks and Buses. The overall objective is to increase market share and client relationships in the area of after-sales industrial service contracts with best scores of customer satisfaction.

Duties:
• Develop, plan and implement a field service model within Oman (with the goal of adapting the best service practices to be rolled out on a national level) that focuses on:
o Increasing the customer experience
o Profit and loss for the Service Division
o Definable measurements and standards (i.e. service KPI’s levels)
o Appropriate facilities, systems, processes, tools and training required
• Establish and maintain appropriate and consistent technical support documentation and materials, including policies and procedures of ISO quality standards
• Manage the overall operations of the national service team to ensure they consistently meet customer expectations and commitments. This includes, but is not limited to:
o Planning and establishing service schedules
o Overseeing the division’s work to ensure the consistent quality of customer service and standards are maintained for every job
o Investigating and resolve escalated customer to bring about quick and effective resolutions
• Collaborate with internal business partners to develop consistent standardized rates and pricing for service programs and products
• Research, identify and document growth opportunities and assist in the setting of regions margin and sales goals
• Develop, implement, maintain and report on key performance indicators(KPI’s) of the Service Division
• Prepare and deliver presentations to current customers and prospects and participate in market tenders
• Provide leadership, coaching and mentoring to Service Managers, Service Technicians and Industrial Service Coordinators
• Lead the team to achieve customer satisfaction project which get improved the CSI scores from 67% to 83%.
• P&L Turn all the lose branches to profit departments for the first time as a record in the company.
• Achieved 2013 Customer Service Performance Excellency Award for the first time of company history, and ranked first among GCC countries.

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Service Manager

April 2005 - December 2012

Yusuf A. Alghanim & Sons w.l.l. General Motors

Al Kuwait, Kuwait

April 2005 - December 2012

- Managing Facility vehicles capacity 1, 000 with thru put between 600-700 vehicles/day
- Managing the largest service center in the world of 600 employee

Duties:
-Part of the planning management of designing and organizing of the new facility construction workshop of 300 working bays
-Building the new structure of the business which will be the largest General Motors service center in the world
-Managing the recruitment process for about more 170 new employees for all type of categories and levels
-Develop strategies to increase business profit through all type of new systems
-Creating, Implementing service reception systems and procedures in order to improve the CSI for our market
-Develop the present staff through out training programs & appriasal
-Restructure all staff job disciplines and job roles
-Organize providing process of all required equipments for the new facility and supervise the installation of all systems through sub-contractors
-Reappraise all available staff in order to build the winning team
-Support creating and developing all business areas required advanced systems & processes
-Involved and resolved all type of customer concerns
-Being the champion of FIRFT (Fix it Right the First Time) score for the biggest service center in the world, improved the score to be number 1 in our area
-Controlling the costs
-Building loyal clientele
-Maintaining good Employee relations and motivation
-Setting and obtaining sales and profit objectives
-Organize and control VMS Kerridge system to maintain and secure service records
-Improve the CSI score and unsure customer service concerns satisfied
-Ensure that service is performed at the highest level and operate the department profitability
-Renewed all facility equipments in addition to evaluate and purchase all present required to improve the branch profitability
-Develop and create the dealership daily operational reports
-Control warranty process and claims

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Acting Service Manager

February 2005 - February 2007

Ali Alghanim & Sons Automotive Co. Land Rover Kuwait

Al Kuwait, Kuwait

February 2005 - February 2007

Duties:
-Thru put of 50 cars/day managing 59 employee
- Dealing with VIP customers
- Departmental budget preparation
- Supervise the operational activities to ensure quality service and efficient performance.
- Develop strategies to increase business
•Quality services
•Parts availability
•Competitor survey
•Creating marketing programs
•Control & organize all existing marketing programs
•After sales product image support promotions
1Extended warranty programs
2Service clinics
3Extended service working hours
4Customer satisfaction programs
- Dealership marketing planning
•Creating dealership standards
1Customer satisfaction survey maintaining
2Dealing with customer care & relation center
3Service due reminders
4Advanced incentive programs
5Upgrading equipments, hand tools & software’s
6Increase workshop productivity & efficiency
- Creating & implementing dealership department polices & procedures
•Employee job description
•Personnel responsibilities
•Service department internal jobs flow procedures
•Develop monitoring & reporting systems
•Department weekly meeting
•Come back jobs filing and reports
- Service reception
•Dealing and satisfying VIP customers
•Develop new systems for job flow in the service reception
•Implement the new appointment car booking system CBS from BMW
- Manpower analyses & recruitment scheduler
•Direct involved in recruiting complete new staff with interviewing
- As a training administrator for Land Rover ensure that the training requirements of all employee are provided for
- Evaluate and appraise the performance of all employees accordingly
- Perform an assessment program on the workshop staff and take actions
- Dealing with body shop to control body fitting accessories.
- Approving and evaluate accident repairs for body shop.
- Monitor and control the profit through body shop and sublets
- Modify & monitor filing room

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Workshop Supervisor/ Cotroller(In Charge)Rolls-Royce, Mini Cooper, Police, BMW Regional office

August 2003 - February 2005

AGMC BMW Dubai UAE

Dubai, United Arab Emirates

August 2003 - February 2005

Duties: - Thru put of 28 cars/day Rolls-Royce, Mini Cooper, Police cars, BMW Regional office cars, Government special contract cars, used department cars, And Quick Service Section.
- Controller/ controlling the flow of work to the workshop
- Up date the CBS system (booking system) According to workshop load, calculating number of carries over hours & booked hours.
- Dealing with VIP customers direct & follow up their concerns
- Follow up monthly planning and review report as planned leave
- plan training focusing on key performance areas as a workshop supervisor discussed monthly with national service manager.
- Arranging the monthly planned target of technicians and workshop.
- Following up & resolving all technical issues with BMW technical assistance system through PUMA
- Ensure that all warranty procedures are carried out as BMW requirements
- Evaluate and appraise the performance of the employee’s
- Prepare monthly basis productivity, efficiency and utilization report
- Ensure that all the functional procedures and activities in the workshop matching the QMA standard
- Developed and implement new work flow procedures and reporting systems and achieved better performance and team work relations
- Participate in the monthly after sales meeting between the support staff and management to discuss and improve CRM report, in order to develop and create new polices and procedures to meet customer satisfaction survey
- Programming and upgrading diagnostic tools with latest software’s version

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Workshop Forman

March 2002 - August 2003

Al Tayer Motors Ford Co. Dubai UAE

Dubai, United Arab Emirates

March 2002 - August 2003

Duties :
- Performing all type of technical diagnostic and trouble shooting
- Programming & upgrading software’s in diagnostic tools
- Following up the technicians diagnostic with Ford technical support
- Direct dealing with customer concerns and back jobs
- Analyze the work flow procedures and identify different ways for improvement
- Prepare, monitor and review monthly technicians productivity, efficiency and utilization report in order to finalize the incentive program
- Performing the final test on the performed repairs
- Supervision on the vehicle PDI test
- Periodical evaluate and appraise the performance of each technician
- Performing the evaluation test for new staff recruitment
- Monthly target and analyzes report of workshop efficiency.
- Control the training requirement of technicians according to their periodical appraisal and performance
- Leading a team of 28 Technicians.

Company industry:
Automotive Dealership & Distributor
Job role:
Quality Control

Workshop In-Charge -Cadillac

May 1998 - February 2002

Al Jomaih Automotive Co. General Motors Dammam KSA

Eastern Province, Saudi Arabia

May 1998 - February 2002

Duties:
- Thru put of 22 cars / day
- Follow-up All Kind of Technical trouble shooting
- Dealing direct with The VIP customer’s problems and come back repairs
- Fixing the most difficult electronic service problems & Carrying out all kind of programming and diagnostic tools upgrading with new software’s
- Dispatching jobs to technicians.
- Control the personnel responsibilities and activities
- Weekly and daily meetings to improve work flow procedures
- Practical and theoretical testing for new manpower recruitment
- Annual evaluation and appraisal for the team staff performance
- Prepare monthly performance report for technician’s productivity, efficiency and utilization
- Ensure that all warranty procedures are within GM standard
- Leading a team of 12 Technicians

Company industry:
Automotive Dealership & Distributor
Job role:
Management

Assistance Service Manager

February 1997 - August 1997

The Industrial Bilding Construction Co. Kuwait

Kuwait

February 1997 - August 1997

Duties:
Managing all heavy duty equipment required services for construction
•Supervising of all service subjects.
•Follow up technicians as need.
•Testing the equipment after servicing.
•Controlling the purchase of spare parts from the local and outside market.
•Sign up and choose the special contract with private maintenance workshop for company equipment service.

Company industry:
Construction & Building
Job role:
Management

Designing and Production Engineer

April 1996 - January 1997

MAIS Drip Irrigation Systems Manufacuring Co. Syria

Damascus, Syria

April 1996 - January 1997

Duties:
- Supervising the operation of Plastic Extruding & Injection Machines.
- Advising and instructing the workers according to job.
- Leading the production line of 15 Technicians and 2 Engineers.
- Dealing and handing over the orders to the clients.
- Performing the calculation of the materials and factory products.
- Analyzes the net profit of the month and adjust the month plane and target of production line according to the local market and the international market.

Company industry:
Heavy Industry & Metallurgy
Job role:
Engineering

Education

California University

July 2011

July 2011

Master's degree, MBA in Business Management

United States

GPA (point): 5 out of 5

GPA (point): 5 out of 5

Damascus University

January 1996

January 1996

Bachelor's degree, Mechanical Engineering

Syria

Skills

Order
Expert
Order
Expert
Leadership
Expert
Leadership
Expert
Profit
Expert
Profit
Expert
Management
Expert
Management
Expert
Warranty
Expert
Warranty
Expert
Micro soft office
Expert
Micro soft office
Expert
Leadership
Expert
Leadership
Expert
Communication
Expert
Communication
Expert
customer satisfaction
Expert
customer satisfaction
Expert
Processes Orientation
Expert
Processes Orientation
Expert
Customer Satisfaction and Handling
Expert
Customer Satisfaction and Handling
Expert
Budgeting
Expert
Budgeting
Expert
Market Study and Surveys
Expert
Market Study and Surveys
Expert
P & L Control
Expert
P & L Control
Expert
Marketing Campaigns
Expert
Marketing Campaigns
Expert
Negotiation
Expert
Negotiation
Expert
Quality Management
Expert
Quality Management
Expert
Order
Expert
Order
Expert
Profit
Expert
Profit
Expert
Management
Expert
Management
Expert
Warranty
Expert
Warranty
Expert

Languages

English
Expert
Arabic
Expert

Hobbies

  • Playing Piano, Reading and swimming