Yazan ElShaer

• Conducted market, competitor, and pricing analyses to support category-level growth strategies and commercial decision-making.
• Built SQL, Tableau, and Excel-based performance tracking to analyze sales trends, forecast outcomes, and support GTM strategies,
reducing analysis turnaround time by ~25%.
• Partnered cross-functionally to drive insight integration and strategic problem-solving approaches, increasing efficiency by 20%
through project planning and operational transparency.
• Supported investment and prioritization decisions by monitoring KPIs, financial models, and performance vs. plan.

• Analyzed event revenue, costs, and operational data to optimize resource allocation and improve financial performance by 15%.
• Owned variance analysis between projected vs. actual performance, identifying gaps, and recommending corrective actions.
• Improved financial and reporting accuracy by redesigning daily reconciliation and audit processes, reducing errors by 75%.
• Prepared performance summaries and insights for senior leadership to support planning and decision-making.

• Developed automated dashboards to track performance, demand trends, and KPIs across channels, reducing manual reporting time
by 40% and enhancing real-time performance tracking.
• Analyzed historical performance and user behavior to identify growth opportunities and support prioritization decisions, driving a
~20% increase in engagement.
• Supported founders with commercial insights related to pricing, performance drivers, and operational trade-offs.
• Translated data into clear recommendations to guide execution and ongoing planning.