Yehya El Ghandour, Senior Business Research Associate

Yehya El Ghandour

Senior Business Research Associate

Infomineo

Lieu
Maroc - Casablanca
Éducation
Master, MBA
Expérience
12 years, 7 Mois

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Expériences professionnelles

Total des années d'expérience :12 years, 7 Mois

Senior Business Research Associate à Infomineo
  • Maroc - Casablanca
  • Je travaille ici depuis novembre 2018

-Executing and managing data gathering from primary and secondary sources, conducting data analysis, interpretation, generating insights and reporting process for short and longterm research projects
-Managing clients’ relationships making sure that the research project reflects the client’s business objectives in the reporting of findings
-Leading brainstorming meetings to select the best research methodology, setting-up the
projects’ planning and follow-up progress, team staffing, and deliverable format
-Concluding evidence-based insights and potential actions based on qualitative and quantitative data analysis and industry/market knowledge to optimize client decision
making
-Conducting final quality control on deliverable
-Developing project proposals
-Coaching junior analysts
-Developing strategies to launch new business activities through:
-Market research and analysis
-Competitors benchmark
-Potential partners benchmark
-Business research performed includes Market analysis, competitive landscaping, company and country profiling, market research, market sizing, trend analysis, etc.
covering various industries across different geographies.

Business Research Associate à Infomineo
  • Maroc - Casablanca
  • février 2017 à octobre 2018
Senior Business Analyst à Infomineo
  • Egypte - Le Caire
  • août 2015 à janvier 2017
Marketing Coordinator then Assistant Manager for Marketing à American mattress
  • Egypte - Le Caire
  • octobre 2011 à juillet 2015

-Developed and executed marketing plans, both short & long term, to ensure the profit
growth and expansion of products
-Provided management with feedback on all department’s activities
-Researched, analyzed and monitored financial, technological and demographic factors so that market opportunities may be capitalized and the effect of competitive activity minimized
-Overseen the development of marketing literature, reports, and presentations

Éducation

Master, MBA
  • à ESLSCA Business School
  • juin 2016
Baccalauréat, Mass Communication
  • à American University in Cairo
  • juin 2011

Minor: Business Administration

Specialties & Skills

Consulting
Public Relations
Marketing
Team Creation
Data Analysis

Langues

Anglais
Expert
Arabe
Langue Maternelle

Loisirs

  • Sand Boarding
    Organized Sand-boarding and safari trips targeting individuals and corporates such as P&G, Etisalat, IMS Health and Arabeya Online