Senior Content Creator
UDC – Qatar
Total des années d'expérience :23 years, 11 Mois
➢ Writing Arabic and English press releases.
➢ Composing different types of copies to promote the company’s products and
activities.
➢ Preparing video scripts in Arabic and English
➢ Conducting research about relevant topics and coming up with new ideas.
➢ Creating content for SM platforms (En + Ar).
➢ Proofreading and editing are written pieces before publication.
➢ Writing, reviewing, editing, and updating content for company websites, blogs,
marketing materials, and similar platforms.
➢ Creating speeches for high-level personalities and events.
Creating content for SM platforms (En + Ar).
➢Proofreading and editing are written pieces before publication.
➢Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms.
➢Creating speeches for high-level personalities and events.
•September 2020 - October 2022: Senior Copywriter at GREY Group - Doha, Qatar.
➢Responsible for Arabic content for organizations including Generation Amazing, Qatar Football Association -QFA, Qatar Olympic and sports Museum, Qatar Post, and Supreme Committee for Delivery and Legacy among many others.
➢Writing a wide variety of social media posts in Arabic/English.
➢Interview planning and preparation.
➢Mapping, monitoring, and collecting information and news based on requests and needs of specific websites.
➢Developing and implementing media content for websites.
➢Preparing and fact-checking different types of social media posts.
➢Translating articles, research content, and editing (English/Arabic).
➢Setting social media calendar plans monthly.
Handling various types of digital content from texts, videos, applications, and push notifications.
➢Leading daily/weekly editorial team meetings to assign group and individual tasks and set the coverage plans.
➢Researching, strategizing, and working on the editorial requirements for SEO and implementing it to maximize the search exposure and promote high ranking in Google search results.
➢Responsible for testing and launching the main content management systems (CMS) of the beIN SPORTS website.
➢Targeting and successfully finding new markets to attract new website, visitors and customers.
➢High attention to detail under pressure while holding multiple tasks and working online.
➢Planning micro websites to cover special events such as the FIFA Football World Cup 2014.
➢Writing special creative advertising features in Arabic for the monthly beIN TV Guide magazine.
➢Organizing and leading team rotations of 18 members.
➢Working online and handling shifts under very stressful conditions.
week) tackling the history of the Olympic Games (OG) going through the ancient OG through the relaunching of the games in 1886 until London 2012. The work also included a search for historical illustrations and pictures.
➢Strong creative writing skills for advertising campaigns with experience in the sports industry.
➢Editing news agency stories in English and French and publishing them in three versions on the beIN SPORTS Mena website.
➢Generating creative copyediting to support marketing objectives across different platforms and Apps, including the beIN website.
➢Responsible for sending push notifications during live events in English and Arabic.
➢Supporting the English editorial team in translating articles and features content from Arabic and Arabize codes into English.
➢Editing live video footage and publishing instant articles commenting and covering live football, basketball and volleyball matches using Snappy and Dailymotion.
➢Writing hundreds of promotional articles aiming to generate large principal variation search page views (PV) and to meet huge marketing deals revenues. Many articles reached 1, 000, 000 PVs.
➢Writing promotional articles in English.
➢Following trending topics and writing appropriate features targeting the interests of the readers.
•July 2006 - 31 December 2014: Journalist and editor at the Al Jazeera Sports website.
➢Journalist, editor, writer, field coverage, and conducting interviews.
➢Shift leader responsible for the online content as of 2007.
➢Contributing constructive support for fellow reports on content and copyediting.
➢Planning shifts, task distribution, news tracking, and editing articles.
➢Translating articles from English and French into Arabic.
➢Coordinating activities, as Video Tape (VT) editor (scriptwriter, picture editor, and narrator), with the programming department at Al Jazeera Sports TV.
➢Instant coverage for live events, conferences, opening ceremonies, hundreds of live games including finals in the World Cup, Euro, Africa Cup of Nations final, and UEFA Champions League.
➢Writing the content of numerous events for subsites such as EURO 2008, FIFA World Cup 2010, EURO 2012, and Olympic Games 2008 and 2012; including descriptions of the all disciplines (26 sports games-definitions, history of each sport, rules, schedules…) COPA America History, Gulf Cup…
➢Responsible for online news verification and validation.
➢Accurate and immediate news reports and special features publishing.
➢Writing analytical articles in different sports fields based on previous experience as a PE teacher and coach in different sports activities: including football, tennis, basketball, athletics, volleyball, and sports science.
statistics, infographics…).
➢Experience in the use of content management systems (CMS) and the ability to upload and format text- images and videos online.
➢Researcher (historical background, online data mining for articles and the web site content).
➢Reporter: covered many international events in Qatar, such as:
➢Football (World Cup, AFC Asian Cup, international games teams and national team, NT).
➢Volleyball (FIVB World Club volleyball Championship).
➢Basketball (FIBA Asia Club Championship).
➢Tennis (ATP and WTA tournaments).
➢Athletics (Diamond League, World Indoor Championship, Asian Championship).
➢Multiple sports (Asian Games 2006).
➢Different conferences and forums, in addition to conducting interviews.
•September 2004 - July 2006: Full-time sports instructor and coach at Lycée National secondary school. Bchamoun, Mount Lebanon.
➢Teaching PE at the elementary and secondary level (responsible for 600 students distributed over 15 different class levels).
➢Designing the sports curriculum.
➢Training students in physical exercises, discipline skills, football, volleyball, basketball, athletics, gymnastics, and handball.
➢Coaching football and athletics as an extra-curriculum course for the school teams.
➢Promoting, coordinating, and participating in sports activities throughout the school year.
Writing feature stories for the magazine's sports section.
➢Conducting interviews.
➢Performing final editing on all sports copy.
➢Translating Articles from English and French into Arabic.
➢Writing press releases.
Writing feature articles for the sports section.
➢Writing social feature articles.
Training football at "Oasis", a yearly summer camp, organized by Mont La Salle School for children aged between three and 17 years old.
➢Providing weekly reports to the head coach.
➢Organizing special games.
Teaching multiple sports disciplines.
➢Organizing internal classes' championships.
➢Assistant football coach for private sessions.
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