Zakaria ESSAD

2WLS - Bilendi Group
Customer Engagment & Loyalty
-Proposal and implementation of the commercial strategy to ensure the development of the company
-Launch of lead generation campaigns, identification and targeting of sectors and companies
-Development of customized solutions and / or offers for prospects
-Business follow-up until closing

Regional coverage: Morocco & West Africa

-Development of business strategy (Target, supply and communication)
-Prospecting new clients
-Business efficiency consulting
-Management and monitoring of customer relationships

-Preparation of the business strategy
-Implementation of the Development Action Plan
-Commercial tracking of strategic accounts
-Development of Marketing Plan and events organization
-Coordination, control and monitoring of K.P.I
-Management, animation and recruiting teams


Achievements
+ 20% change of the Turnover
+ 15% of sales in New Business (90 new accounts)
+ 8% profitability

Sales Sage software's solutions on the market for SMEs
Implementation of necessary action plans development
Customer relationship management, qualification of the customer portfolio and customer loyalty.
Animation seminars and participation in major exhibitions of IT
internal training of new employees