General Manager
MIDDLE EAST REINFORCEMENT CO. W.L.L. Qatar
Total years of experience :0 years, 0 Months
A JV between Midmac Contracting Co (member of QIPCO group) and Middle east building Materials in the business of selling steel re bars and coils. Has plants for steel-mesh and ‘cut and bend’ processing. Reported to committee of directors. Responsible for a total team size of 120 staff and labors.
Deliverables:
Identifying, developing and directing the implementation of business strategy, cultivating the company’s reputation in the market & with customers and suppliers. Managing multi-disciplined teams and resolving any conflicting priorities. Improving margins and maintaining a high quality service to clients. Reviewing, refining and developing the strategy and direction of the company. Building client relationship that result in revenue and profitability growth. Responsible for the company’s Health& Safety and legislative adherence. Creating and maintaining links with other trade and professional associations.
Contributions:
•Developed market share by adding new projects based on technical capabilities and client support.
•Supplied materials for 2 stadiums out of 9 built all over State of Qatar to host 2022 World Cup.
•Also supplied materials for megaprojects and infrastructure (Water Mega reservoir, High ways, Metros…)
SKY EYE. Qatar
Acting GM (2009 - 2015)
Corporate Profile: A Qatari owned company, in the business of selling steel bars and coils. Has plants for steel-mesh and ‘cut and bend’ processing. Reported to: Group CEO. Was assisted by 9 direct reports. Responsible for a total team size of 70.
Deliverables:
•Overseeing start up of cut & bent steel factory for reinforced and epoxy coated steel bars.
•Gained increased market share with lowest financial exposure; adding new products.
•Determining trading operations with customers, credit facilities.
•Involving in all aspects of machinery purchase, recruitment.
•Supervising operations of steel dealers.
•Controlling monthly purchases and orders from Qatar Steel; participating in quarterly/annual meetings.
•Negotiating with banks for increased facilities and credit; opening L/Cs in concurrence with CEO & CFO.
Contributions:
•Launched business during recession in early 2009 and successfully captured 10% market share from second year.
•Expanded operations from trading to cut & bent steel production.
•Added several new items in product range to meet market demand.
Lebanese company with annual steel sales of 50, 000-100, 000 tons, and after privatization of Krevoroshtall factory in 2004, the biggest steel factory in Ukraine importing steel from Moldova with transit sales through Iraq, and local marketing. Reported to: Share Holders; Was responsible for 6 direct reports.
Contributions:
•Directed overall operations in steel trading; achieved annual sales of 50, 000-100, 000 tons.
•Identified new sources of materials from Moldova & Russia after privatization Ukraine's Krivyrig Factory and organized import of materials from Ukraine, Moldova & Russia for local market.
•Initiated export of steel to Iraq.
A trading company importing finished steel products of reinforced steel bars from Ukraine for transit sale to Syria and Jordan, and local sales in all regions in Lebanon. Reported to: GM; assisted by a team of 3.
Contributions:
•Handled all steel trading operations in all regions of Lebanon
•Imported steel materials from Ukraine for local market and export to Syria and Jordan.
Corporate Profile: The only steel factory in Lebanon and among the first in the Middle East producing merchant steel bars and reinforced steel bars with capacity of 250, 000 Tons. Reporting to Sales Manager
Contributions:
•Executed export sales of finish products to Iraq, Jordan and Syria.
•Exported steel scrap to Italy.
•Organized sales of finished reinforced steel and merchant steel - flats, angles, squares- to local market.
•Organized local sales in all regions of Lebanon having more than 90% market share.
Corporate Profile: A sister company of Consolidated Steel Lebanon producing average of 40, 000 Tons per year of Merchant bars (Flats, Square & Angles) with 50 labors. Reporting to Sales Manager.
Contributions:
•Executed sales of steel products in the local market, and export to Jordan, Kuwait, Cyprus and Syria.
•Handled Accounts and Costing at every step of the production process.
•Supervising exported steel scrap to Italy (buying from collectors, pressing, cutting, shredding & shipping)
• Financial Decision Making, Financial Planning, Performance & Control, 2012 - Morgan-Doha. • BA Commercial Sciences 1990. Lycee Adonis. Accounting & business economics, marketing, computer & legal studies.