Mohammed Asif Ahmed, SALES DIRECTOR – UK & Saudi Arabia

Mohammed Asif Ahmed

SALES DIRECTOR – UK & Saudi Arabia

Zaartec Ltd

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Marketing
Experience
13 years, 5 Months

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Work Experience

Total years of experience :13 years, 5 Months

SALES DIRECTOR – UK & Saudi Arabia at Zaartec Ltd
  • United Kingdom - London
  • My current job since August 2022

 Responsible to setup the UK branch (legal entity) along with leading the on-ground Sales & Pre-Sales Force.
 Create and implement effective sales plans, quotas and scaling revenue in alignment with business objectives.
 Identify and onboard specialist vendors, and new channel partners across the UK & Saudi Region and make sure.
our current products and technologies are getting the required visibility.
 Analyze regional market and discover new business opportunities in target markets.
 Working closely with vendors on a day-to-day basis and Operate as the lead point of contact working on projects and deals on hand.
 Ability to Communicate, present and influence all levels of the organization, including executive and C-Level
 Maintain Excellent relationship with Clients, Vendors and Channel Partners
 Think strategically and setting aims and objectives in order to develop and improve the way business operates.
 Good planning and organizational skills with problem solving attitude.
 Ability to lead and motivate a high-performance sales team.
 Finalize Budget and Execute marketing and promotion plan accordingly.
 Incorporate policies and follow procedures of the company in business unit operations.

Sales And Business Development Manager at Megnet Ltd, IT Distributor
  • United Kingdom - London
  • October 2021 to July 2022

Research and identify new business opportunities and grow the account base through strategic and pro-active calls.
 Responsible for daily sales activities such as providing accurate and up to date pricing, prepare sales contracts, maintain pipeline report and build action plans accordingly.
 Responsible for onboarding and activating channel partners for Chimera Brand.
 Within 6 months of Joining Successfully able to assign an authorized distributor for Saudi Territory
 Increased Customer breathe in Channel area from 0 to 24 Active account.
 Achieved Monthly targets.
 Securing and conducting meetings with senior stakeholders, using a combination of online demonstration and conference attendances.
 Present pricing recommendations to concern team by doing market analysis comparing competitors for further business development growth.
 Working closely with Senior Managers & Directors.
 Providing appropriate training and coaching about the products and services to external sales force to increase product growth.
 Involved in advertising and promotional activities and organize Brand awareness campaign through E Marketing

BUSINESS UNIT MANAGER - ACER, BENQ, QNAP, RUIJIE, TP-LINK at Sariya IT Distribution
  • Saudi Arabia - Riyadh
  • January 2020 to August 2021

 Successfully Managed $ 7.4 Million Business.
 Planned & Overachieved Yearly Unit Target and GP Margins.
 Managed Big Key Accounts from SMB, Enterprise, Power Retailer and E- Commerce segment including Amazon.
 Effectively Manage Retail Sales Team, communicate with them for day-to-day sales activities and pipeline follow up.
 Operate as the lead point of contact and developed strong relationships with key decision-makers in target.
organizations which helped to increase good revenue and maintain 100% satisfactory clients.
 Responsible to place Stock and B2B Orders to Vendors and give price recommendation based on market survey.
 Lead, Motivate and develop team members, assisting them to achieve their targets and solving work problems.
 Provide accurate and reliable sales forecasts on yearly, quarterly, monthly Basis to Higher Management
 Work with vendor Account Managers to promote collaborative sales efforts and mutual quota achievement.

PRODUCT MANAGER -TP-LINK, TRANSCEND, BENQ, QNAP at Sariya ITDistribution
  • Saudi Arabia - Riyadh
  • December 2016 to December 2019

 Own the product roadmap and achieved yearly Targeted Product revenue & GP Margin.
 Successfully increased Customer breathe in Retail and SMB area from Zero to 50+ Active account.
 Within one year of joining, met over 160 % of sales growth.
 Responsible for day-to-day sales activities, preparing RFQ, placing stock and B2B Orders to Vendors and manage Aging Stocks.
 Respond to and follow up sales inquiry by emails, telephone &visit Partner for building strong working relationships.
 Provide full-fledged Solutions to the customers according to their needs and offer a justified price support to develop win- win solution.
 Support sales team with their day-to-day sales activities and keep them updated with latest pricings, product promotions and stock availability.
 Submit weekly and monthly reports reflecting sales visits, pipeline, forecast to Business Unit Manager.
 Analyze the customer database in assigned region, in order to identify new business opportunities.
 Onboarding New Vendors, TRANSCEND, BENQ, QNAP and increased Product line.
 Ability to multi-task and be able to represent multiple subject products.
 Launch Product Promotions and carry out marketing activities for better product reach in targeted area.
 Arrange Technical & Product trainings to the customers by the help of Vendors and Internal Pre-Sales Team
 Help credit team to get AR (accounts receivable)

SALES ACCOUT MANAGER-HP Notebook, Desktops & Servers at Ingram Micro
  • Saudi Arabia - Dammam
  • December 2014 to November 2016

 Responsible for day-to-day sales enquiries, make sales visits and follow up -Providing prices, Stock availability, etc.
 Preparing BOQs for HP PSG, Servers and Storage and ensure the timely and successful delivery of our solutions.
according to customer needs and objectives
 Grew my territory customer base and increased market share of Eastern Region while managing existing accounts.
 Successful track record working in sales organization to achieve and exceed goals.
 Requesting and suggesting manager what products to be ordered to the Vendors, keeps tracking of back-to-back orders.
 Create Sales Orders and ensure timely delivery.
 Planned & achieved Volume Target in the assigned territory.
 Offering a well-structured and justified price support to partners to win the deals without any channel conflict.
 Providing the quality support and co-ordination to all presale’s activities.
 Coordinating & organizing promotion plans with product manager and marketing team.

Sales Executive at Gulf IT Solutions
  • Saudi Arabia - Dammam
  • October 2010 to November 2014

Providing full-fledged Solutions to the customers using HP, Dell, Lenovo, Microsoft, BENQ, Kaspersky, and Power Backup Solutions.
 Preparing RFQ s, Executing Purchase order invoices and coordinating with deliveries.
 Helped maintain and create client relations in person, over the phone, by email and making personal visits.
 Prepare proposals Provide quotes and maintain contract services and answers questions and follow up to secure.
customer’s business.
 Maintaining excellent Public Relations with high profile customers especially in the Government sector and Major.
Business Houses
 Providing the quality support and co-ordination to all presale’s activities.
 Payment follows up and collect dues on time.

Education

Bachelor's degree, Marketing
  • at Osmania University
  • January 2010

courses: Certification •TPNA – SMB CERTIFIED •Global Anti-Bribery: Doing Business with Foreign Public Officials. •Code of Conduct.

Bayt Tests

Business Plans Test
Score 60%

Specialties & Skills

Key Account Management
Marketing
Team Leadership
Banking
COMPUTER HARDWARE
CONFERENCES
CUSTOMER RELATIONS
CUSTOMER SATISFACTION
EXHIBITIONS
MEETING FACILITATION
MONITORS
NEGOTIATION
TEAM LEADERSHIP
C LEVEL MEETING
GO TO MARKET STRATEGY
COMMUNICATION
problem solving
key account management
marketing management
digital marketing

Languages

Arabic
Expert
English
Expert
Hindi
Expert