Ayushri Asthana, Head Of Operations

Ayushri Asthana

Head Of Operations

CMS Prime

Location
United Arab Emirates - Dubai
Education
Master's degree, International Trade & Business
Experience
16 years, 5 Months

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Work Experience

Total years of experience :16 years, 5 Months

Head Of Operations at CMS Prime
  • United Arab Emirates - Dubai
  • My current job since April 2015

Document, manage and maintain operational procedures and policies.

• Manage and drive growth of the client services, onboarding, treasury, and various internal operations teams.

• Oversee global inbound query-handling, continuous platform connectivity, product, and platform information.

• Understand and adapt existing process and technologies to fully comply with global regulators and exceed regional requirements.

• Drive internal domain teams to deliver world class, frictionless onboarding, funding, trading, and service experiences, leading to the extension of the lifecycle of the client.

• Recommend and implement changes and enhancements to the Operations technology stack.

• Coordinate with compliance teams and committees to ensure regulatory guidelines and processes are followed.

• Facilitating improvements in operational workflows and communication across the Group.

• Define tasks with business requirements for technology teams and managing their development priorities in line with the long-term strategy.

• Collaborate with operational teams to identify process and trading platform improvements.

• Provide day-to-day operational and leadership support across the Group.

• Ownership of operational objectives, KPIs, quality control and related project management.

• Coordinate and improve operational reporting process; arrange and maintain timely updated roadmaps and performance reports.

• Plan, manage and execute company's participation in various events and Forex expos across the globe. We regularly participate in expos, including in Southeast Asian countries such as Malaysia, Vietnam, China and Dubai in 2019, 2020, 2021 and 2022. Represented CMS Prime in Forex Expo Vietnam, Forex Expo Dubai and iFX Expo Dubai.

• Onboard Payment gateway solutions. Introduced and signed contracts with various payment Gateways and Solutions, including wallets in South East Asian countries and Credit/Debit Card Solutions for global clients.

• Onboard and manage CRM. Have onboarded various CRMs for the company. We have worked with Salesforce and an in-house CRM before completing customized CRM software with the current provider.

Sales And Marketing Executive at S&S Brokerage House
  • United Arab Emirates - Dubai
  • February 2014 to April 2015

Planned, developed, managed, and executed targeted marketing campaigns for lead generation and brand awareness. Provide excellent Customer support and ensured successful client onbiarding and retention.

Team Developer at Bank of America
  • India - Delhi
  • December 2009 to October 2013

Assist Team Manager in handling a team of 18 people. Provide training to employees for client account management and cold calling. Ensuring proper client support with excellent quality is maintained.

Senior Executive at Convergys India Services Pvt. Ltd
  • India - Delhi
  • August 2007 to December 2009

Design customer-focused environment with excellent customer service delivery with the help of Team Members. Customer Account management with financial records updating and service delivery within strict SLA. Work with clients to identify the best customer pool to meet their needs. Utilize diverse strategies including social media, Internet In-house database searches, networking and cold-calling.

Education

Master's degree, International Trade & Business
  • at ICFAI University
  • June 2012

• MBA in International Trade & Business from ICFAI University with specialization in International Project Management and Strategic Marketing Management.

Bachelor's degree, Mathematics, Physics
  • at CSJM University
  • June 2007

• B.Sc., Mathematics, CSJM University, Kanpur, Uttar Pradesh, India • Various Certificates & Awards of recognition at various levels in professional & Educational environment.

Bayt Tests

IQ Test
IQ Test
Score 85%

Specialties & Skills

Six Sigma
Auditing
Microsoft Excel
Compliance
FINANCE
FINANCIALS
RELATIONSHIP MANAGEMENT
Teamwork
Project Management
Expo participation
Business Growth
Marketing
Trading
Operations
COMMUNICATION
TEAM MANAGEMENT
TIME MANAGEMENT
Market Research
Campaign Management

Languages

English
Expert
Hindi
Expert
Arabic
Beginner

Training and Certifications

SCA Certification (Certificate)
Compliance CODO Training with DGCX (Training)
Training Institute:
DGCX
Date Attended:
February 2016
Duration:
4 hours
Compliance and AML Training (Training)
Training Institute:
Bank of America
Date Attended:
March 2011
Duration:
8 hours
Investment Banking (Training)
Training Institute:
Bank of America
Advanced Excel (Certificate)
Date Attended:
August 2011
Valid Until:
January 9999
Six Sigma Certification (Certificate)
Date Attended:
April 2012
Valid Until:
January 9999