Brand Manager
toy triangle
Total des années d'expérience :19 years, 6 Mois
Making appropriate plans related to promoting the company's products or services.
Develop marketing plans to increase awareness and knowledge of the brand.
Develop and implement marketing plans, follow-up and correct errors in order to reduce deviations to a minimum.
Enhance the company's ability to compete in the market and maintain the company's position.
Build & Monitor the marketing budget & A&P.
Update product prices to align with the company's long-term goals.
Ensure brand quality in marketing channels.
Hiring and following up on various advertising agencies.
Design advertising campaigns for new products/services.
Coordination between production line and marketing objectives.
Marketing plan for various products
Managing the entire product line life cycle from strategic planning to tactical activities
Responsible for reviewing product data to ensure that the field force is kept up
Development of the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing plan.
Study the market needs for any new items before approval
Mange the stock exchange
Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses
Forcing the sales department to achieve the target
Follow up the marketing plan with regional sales manger
Liaise with the advertising agency regarding the product campaign including journal advertising, direct mail and conferences.
Manage and approve the Forecast
Marketing plan for various products
Managing the entire product line life cycle from strategic planning to tactical activities
Responsible for reviewing product data to ensure that the field force is kept up
Development of the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing plan.
Study the market needs for any new items before approval
Mange the stock exchange
Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses
Forcing the sales department to achieve the target
Follow up the marketing plan with regional sales manger
Liaise with the advertising agency regarding the product campaign including journal advertising, direct mail and conferences.
Manage and approve the Forecast
Building strong account relationships and deep understanding of each accounts business performance
Obtain and maintain excellent market awareness of competitor landscape, market trends and consumers
Provide accounts with detailed forecasting, sales trend information and general market analysis to ensure mutually beneficial growth is acheived
Manage seasonal and in-season order process to ensure accuracy as well prompt feedback of any potential issues
Ensure that accounts customer service teams are fully supported with brand training to maximise sales and quality of shopping experience experience
Work collaboratively with finance, credit control and operations to ensure that orders are acheived in full and on-time whilst protecting the credit position of the brand
Share and educate other in-brand teams in regard to retailer needs, performance, delivery status and any other key information
Prepare internal reports for management and other key account managers to ensure awareness of results, challenges and any supporting business needs with the other all objective of driving sales and profit
Marketing plan for various products
Managing the entire product line life cycle from strategic planning to tactical activities
Responsible for reviewing product data to ensure that the field force is kept up
Development of the annual marketing plan and for controlling advertising, promotion and sales aids in accordance with the annual marketing plan.
Study the market needs for any new items before approval
Mange the stock exchange
Responsible for preparing product forecasts, and constantly monitoring inventory levels held at central and interstate warehouses
Forcing the sales department to achieve the target
Follow up the marketing plan with regional sales manger
Liaise with the advertising agency regarding the product campaign including journal advertising, direct mail and conferences.