Total des années d'expérience: 24 Années, 3 Mois
avril 2006
A À présent
Group Account Director
à Impact BBDO
Lieu :
Koweït - Al Koweït
• Planning, developing and implementing integrated communication campaigns to assist major companies achieve their sales and communication objectives
• Brands: Ooredoo (previously known as Wataniya Telecom), Chevrolet, Cadillac, Hummer, Saab, Wansa (private label electronics brand), Alghanim Electronics (retailer), Americana Meat Division and Bahry Media Network
• Led, planned and implemented the launch of Wataniya’s new identity; worked closely with Wolff Olins, the branding agency in Dubai on the guidelines document
• Supervised and maintained the application of the guidelines across all communications, both internal and external. Since the launch of the new identity, Wataniya was able to gain various awards as the best brand in the telecom industry.
• Managed the production and launch campaign of Wataniya’s presence at InfoConnect, the biggest telecom exhibition in Kuwait
• Managed the launch of Wataniya TV during Ramadan, a first-time stunt from a telecom company. This included working on the identity of the channel, the launch of the channel, developing 9 TV commercials for various Wataniya products and services as well as all the Ramadan activities and collaterals
• Led and managed the launch event and campaign of the biggest and most advanced service center of Yusuf Ahmed Alghanim & Sons; the inauguration event was under the patronage and presence of his Highness Prime Minister Sheikh Nasser Al-Mohammad Al-Ahmad Al-Sabah
• Brands: Ooredoo (previously known as Wataniya Telecom), Chevrolet, Cadillac, Hummer, Saab, Wansa (private label electronics brand), Alghanim Electronics (retailer), Americana Meat Division and Bahry Media Network
• Led, planned and implemented the launch of Wataniya’s new identity; worked closely with Wolff Olins, the branding agency in Dubai on the guidelines document
• Supervised and maintained the application of the guidelines across all communications, both internal and external. Since the launch of the new identity, Wataniya was able to gain various awards as the best brand in the telecom industry.
• Managed the production and launch campaign of Wataniya’s presence at InfoConnect, the biggest telecom exhibition in Kuwait
• Managed the launch of Wataniya TV during Ramadan, a first-time stunt from a telecom company. This included working on the identity of the channel, the launch of the channel, developing 9 TV commercials for various Wataniya products and services as well as all the Ramadan activities and collaterals
• Led and managed the launch event and campaign of the biggest and most advanced service center of Yusuf Ahmed Alghanim & Sons; the inauguration event was under the patronage and presence of his Highness Prime Minister Sheikh Nasser Al-Mohammad Al-Ahmad Al-Sabah
décembre 2004
A mars 2006
Promotions & Advertising Manager
à The Sultan Center (TSC)
Lieu :
Koweït - Al Farawaniyah
• Planning and implementing different types of promotional campaigns
• Managing and heading the in-house advertising department
• Supervising the visual signage department
• Managing and heading the in-house advertising department
• Supervising the visual signage department
septembre 2001
A novembre 2004
Account Manager
à Focus Advertising
Lieu :
Arabie Saoudite - Riyad
• Planning, developing and implementing communication campaigns to assist major companies/banks achieve their sales and communication objectives
• Brands: United Food Industries Corporation (Pride Cheese), Al Bank Al Saudi Al Fransi, Novartis Consumer Health …etc
• Brands: United Food Industries Corporation (Pride Cheese), Al Bank Al Saudi Al Fransi, Novartis Consumer Health …etc
octobre 1999
A juin 2001
Graduate Assistant
à American University of Beirut (AUB)
Lieu :
Liban - Tripoli
• Assisting Marketing and Finance professors with their weekly classes
• Grading assignments and teaching classes involving assignment assessments and grading exams
• Coordinating events, field studies and orientations
• Grading assignments and teaching classes involving assignment assessments and grading exams
• Coordinating events, field studies and orientations
février 2000
A août 2000
Sales Executive
à Al Halabi Roasters
Lieu :
Liban - Beyrouth
• Developing new businesses
• Setting price strategies within company’s guidelines to acquire new customers and accommodate existing client budgets
• Setting price strategies within company’s guidelines to acquire new customers and accommodate existing client budgets
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