Senior Marketing & Event Executive
Zone Group Media
مجموع سنوات الخبرة :16 years, 8 أشهر
- Liaising and building relationships. Externally, this could be with customers and suppliers. Internally this could mean different related and supporting departments.
- Contributing to the strategic planning of an annual or long term marketing plan to drive forward agreed company objectives.
- Budget manage and identify advertising opportunities
- Planning, implementation and follow-up for all special events and annual receptions, organize and attend corporate events and exhibitions
- Coordinate event logistics, publicity, including public relations, advertising and collateral
material design, production and distribution.
- Responsible for the development and fulfillment of the events and marketing budgets.
- Cultivate and expand sponsorship development and fulfillment.
- Coordinate logistics of event ticket sales.
- Supervise and coordinate with event contractors.
- Annually develop and implement marketing plans and materials.
- Write, submit and follow-up to ensure placement on press releases and stories to established
contacts with local and regional media.
- Maintenance of website.
- Broaden social networking to benefit the organization.
- Establish and expand merchandise opportunities.
- Actively participate and staff committees as necessary and appropriate
- Maintain, build and update mailing databases
- To develop strategic relations to secure sponsorship to assist with the publicity and funding of marketing projects
- To carry out market research and customer surveys to assess demand, brand positioning and awareness
- Evaluation of marketing campaigns
- Monitor competitor activity
- Developing a marketing team to implement strategy & delivering on objectives.
- Design, implement & facilitate an effective local & national marketing strategy.
- Carrying out effective research & intelligence into competitor products & other trends.
- Constantly improving business development activities.
- Overseeing and managing financial budgets.
- Manage daily activities with PR, press and marketing communications agencies.
- Develop partnerships & relationships with third parties to meet strategic objectives.
- Identifying key marketing opportunities.
- Making sure that campaigns run to deadline and on budget.
- Online campaigns, web site, use of digital/social media.
- Budget setting and control, including measurement and return on investment.
- Management of sponsorships for conferences and events.
- Exceptional project and time management skills.
- Monitoring & reporting to senior managers on the effectiveness of strategies/campaigns.
- Setting the scope, implementation, management & review of marketing campaigns.
- Developing, organising, planning and promoting a range of large scale events.
- Reviewing and sourcing the locations where the event is to be held.
- Creating promotional material for the event & distributing it to the target audience.
- Arrange security and advise on health and safety issues.
- Preparing and managing budgets for the event.
- Ensuring adequate staff are available for the event.
- Creating a table sales database for all events.
- Post event tasks, managing evaluation form analysis, thank you emails.
- Identifying opportunities to up sell.
- Taking provisional bookings & obtaining written confirmation.
- Liaise and negotiate with suppliers such as florists and external caterers.
- Assisting with direct marketing initiatives and promotional activities.
- Conducting a follow up analysis of events.
- Maintaining an inventory of facility & equipment used.
- Building good client and sponsor relationships.
- Sending out accurate client contracts and ensuring they are signed & returned within appropriate deadlines.
- Providing customers with all required information related to the company products and services with delighting them with a superior customer service.
- Providing guidance in areas of professional matters as requested or needed.
- Applying FCR concept for all customer’s inquires.
- Prioritizing and achieving multiple tasks, establishing and meeting deadlines.
- Follow up all customers related issues and provide timely feedback to Vodafone High Customers.
- Adhere to Customer Operations Department policies and procedures.
- Provide customers with superior recommendations and actions, and be a driver for customer’s satisfaction and Loyalty.
- Perform standardized activities and tasks efficiently and effectively.
- Pro-actively reinforce Vodafone’s customer care proposition during all contacts.
- Handle and retain all the customers’ complaints within the SLA.
- Handle all USB and mobile internet basic trouble shooting related issues.
- Supporting corporate queue by handling SME authorized and end-users inquires.
- Supporting collection queue by handling collections inquires and bills explanation.
- Explore the required negotiation skills for making payments' deals when needed.
- Create a smooth communication channel with different departments to resolve customer problems and requests when needed in a highly professional manner.
- Applicable directly coordinate with customers to assist them with any questions or issues arising from their use of Vodafone’s business solutions and hardware.
- Implement high quality standards of Customer Service for High customers through exceeding all KPI’s threshold
- Organizing the daily tasks of the sales team, customer services, staff recruitment and training, primary accounting;
- Store maintenance, preparation and management of inventories, stocks monitoring, sales;
- Visual merchandising, operating PC, achievement of the business objective of the store;
- Talking to staff and customers, and identifying or resolving urgent issues;
- Led and motivated the store team to increase sales and ensure efficiency, ensured the quality standards;
- Provide a positive working environment and handle employee issues appropriately and in a timely manner;
- Resolve customer problems or complaints by determining optimal solutions;
- Ensure interior and exterior of store is maintained to company's standards;
- Provide exceptional customer service and ensure the employees also provide the same level of service;
- Communicate, execute, and manage marketing and merchandising programs;
- Conduct regular store meetings;
- Ensure employee awareness of safety and emergency procedures;
- Maintain adequate store supplies;
- Manage store revenue, including cash handling, deposit reconciliation and delivery of deposits to bank;
- Responsible for preparation of work schedules.
• University "OVIDIUS" Constanta -Master's Degree in International Business Administration
• University "OVIDIUS" Constanta -Bachelor's Degree in Economics - Marketing