Rizwan Qadir

 Vital role in planning and development of ATL & BTL marketing strategies for different brands across U.A.E
 Supervised the execution of ATL & BTL marketing campaigns and sponsorships for all brands, right from conceptualization to execution followed by post-campaign analysis
 Oversee the effectiveness of all marketing activities, as per established objectives and market characteristics, by assessing expenditures & budgets, tracking execution and understanding ROI
 Strategize and develop annual brand plans in coordination with brand partners and local distributors
 Ensure brand owners agenda is reflected in the annual company level brand plans by providing insight and guidance
 Work with in market distributors and key customers to build localized plans that drive sales and ensure alignment between EFME objective, brand teams and commercial agendas
 Assisted in the development the online sales channel for Speedfit
 Coordinating different events, bookings & promotions with operations and third party partners, ensuring standards and regulations are in full compliance
 Supervise press release distribution, events coordination, road shows and other ATL and BTL marketing strategies
 Creating & developing financial contracts & agreements in all areas of Sales, Media & Sponsorships
 Identified, managed and collaborated with partners and agencies for ideas, content development and execution

 Foster strong business relationships with existing customers; key role in identifying and securing new customers and business opportunities in UAE
 Supervised the activities of sales staff assigned; Liaison with the other personnel with focus on maximizing business potential of the company
 Strategize a plan for the agency based on their brief
 Selling ad space on the Cosmos exclusive sites, Cosmos network of sites, Yahoo, Face book, Google and MSN Arabia and Own network of websites
 Documentation for pitching to corporate and governmental projects
 Negotiation and overseeing the online media campaigns, supervising the overall budgets
 Working as a liaison between the company and the development team
 Generating reports on SEO, website development, application development
 Acted as Web Project Manager - copywriting, content, web design & development projects
 Developed and managed content for websites, products/services, blogs, SEM (SEO Meta data, PPC copy), social media campaigns, newsletters, email & affiliate campaigns and articles related to client industry
 Vital role in Social Media Marketing, SEO, Email Marketing, Online Advertising and other forms of Web Marketing
 Analyze the client requirements thereby testing of websites and social media applications
 Managed a team of 3 - content writer, web marketing executive and user experience associates

 Achieved sales goals and overall quality of service
 Conducted sales and marketing calls to book meetings with potential clients
 Ensure business development by acquiring new customer and maintain strong relations with existing customers
 Perform client presentations articulating the value proposition of product, solution, and service offerings
 Enhance the customer experience at the point of sale
 Schedule and assign work and define timeline, requirement gathering and requirement elicitation
 Vital role in Payroll management, including tabulation of accrued employee benefit
 Guide and mentor office manager on a weekly basis
 Accountable for search engine marketing, blogging, answers, bookmarking, stumbling
 Associated with Ad words campaign, analytics, media monitoring, social media marketing and optimization