Salma Nasr, Marketing Manager

Salma Nasr

Marketing Manager

Kagan Arabian Region

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Mass Communication-concentration In PR- BA
Experience
13 years, 3 Months

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Work Experience

Total years of experience :13 years, 3 Months

Marketing Manager at Kagan Arabian Region
  • United Arab Emirates - Dubai
  • My current job since May 2013

• Managed and promoted all workshops offered by Kagan

• Worked on building the clientele database

• Handled all promotional strategies and items
- Created flyer and mailers

• Handled brands social media on Facebook, twitter and LinkedIn

• Handled P&L and Quarterly reports with HQ

Account Executive at Spark Middle East
  • United Arab Emirates - Dubai
  • May 2012 to May 2013

• Worked on the accounts of:

o DMCC- Dubai Multi-Commodities Centre
• Assisted and worked on a pitch to the client
• Conducted a research of the competitors
• Worked on the final pitch presentation
• Handled all current campaigns

o Wasl Asset Management
• Handled all current campaigns
• Handled the monthly newsletter

o Worked on a business plan for an imminent business
• Vision & Mission
• Goals & Objectives
• Business philosophy
• Market research
• Competitors
• Market Analysis
• Market strategy
• Competitive edge of the business
• How to Market the business in terms of
o Advertising (Offline and Online)
o Public relations
o Social Media strategies

Deputy of Public Relations at Liwa International School
  • United Arab Emirates - Al Ain
  • April 2011 to April 2012

• Monitored all issues within the school to ensure progress, crisis management and ongoing optimization of progress
• Enhanced communication between the students, parents, Administration, and teachers.
• Contributed to research within the school & conducted primary research with analyses
• Applied mechanisms that enhanced teachers’, parents’, and students’ satisfaction with the school and its activities
• Promoted the school and enhance its public image through:
a. Taking part in public events and competitions
b. Charity work
c. Seasonal activities and press coverage of such activities
d. Educational and entertaining trips
e. Co- and extra-curricular activities
f. School publications (Newsletters and Year book)
g. Summer school activity
• Contributed to the school’s accreditation process

Account Executive at Action Global Communications
  • United Arab Emirates - Dubai
  • October 2010 to December 2010

• Worked on the accounts of
o Abu Dhabi University
o Dubai Export Development Corporation
o Jacky’s
o Winsoft International

Education

Bachelor's degree, Mass Communication-concentration In PR- BA
  • at American University of Sharjah
  • May 2010

Specialties & Skills

Export Development
Parents
Administration

Languages

French
Beginner