Digital Marketing Manager
Opal Medical Group
مجموع سنوات الخبرة :13 years, 7 أشهر
● Generated a 140% uplift in organic traffic to the website in 5 months.
● Guided marketing staff on a Twitter content-sharing schedule that resulted in a 45% increase in
follower count.
● Created an A/B testing plan for Facebook ad copy, leading to an improvement in ROI of 14%.
● Created TOFU, MOFU, and BOFU ad campaigns for all the companies under the group.
● Improved on-page SEO (Search Engine Optimization) performance resulting in page speed.
● Grew social media presence by 800% in one year.
● Created blog posts with targeted keywords to optimize the blog post which resulted in better
reach and brand awareness.
● Stay up-to-date with developments and generate new ideas to draw the audience's attention.
● Build a following on social media.
● Planning Web, SEO/SEM, email, social media and display advertising campaigns
● Maintaining our social media presence
● Collaborate with agencies and other vendor partners
● Creating strategies to increase online traffic to the account.
● Examining bank statements and reconciling them with general ledger entries.
● Examining expenses submitted by employees.
● Maintain accounting controls by preparing and recommending policies and procedures.
● Provides financial information to management by researching and analyzing accounting data;
preparing reports.
● Processing tax payments and returns.
● Maintaining accurate financial records.
● Keeping informed about current legislation relating to finance and accounting.