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Ovini Swarnanayake, Assistant Sales Manager

Ovini Swarnanayake

Assistant Sales Manager·Sofitel Dubai The Palm

United Arab Emirates

Master's degree, Master of Business Administration - General

Work experience

Total years of experience: 7 years, 2 months

Assistant Sales Manager

September 2024 - Present

Sofitel Dubai The Palm

Dubai, United Arab Emirates

September 2024 - Present

Manage and grow business across Group, MICE, Corporate, Weddings & Social Events, and Long-Stay segments
Develop tailored proposals and negotiate contracts in line with brand standards and revenue goals
Build strong relationships with corporates, DMCs, wedding planners, event agencies
Coordinate with operations, events, and reservations teams to ensure seamless execution of group and event bookings
Conduct hotel site inspections, client meetings, and participate in local and international trade shows
Drive sales strategies to achieve and exceed monthly, quarterly, and annual targets
Identify new business opportunities and convert leads into productive accounts
Prepare accurate forecasts, sales reports, and action plans for each segment
Ensure brand representation and service excellence in all client interactions
Actively manage key accounts and maintain a high level of client satisfaction and retention

Company industry:
Hospitality & Accomodation

Sales Manager

July 2025 - August 2025

Gem Forest MGallery

Nairobi, Kenya

July 2025 - August 2025

Supported the hotels sales team on a temporary assignment, focusing
on MICE and leisure segments by generating leads, managing RFPs,
converting inquiries into confirmed bookings, building client and
partner relationships, conducting sales calls and site inspections,
coordinating with internal teams for seamless event execution, and
contributing to monthly revenue targets.

Company industry:
Hospitality & Accomodation

Assistant Sales Manager

March 2024 - September 2024

Weligama Bay Marriott Resort & Spa

Weligama, Sri Lanka

March 2024 - September 2024

•Develops relationships within community to strengthen and expand customer base for sales opportunities.
•Assists with managing and developing relationships with key internal and external stakeholders.
•Works collaboratively with off-property sales channels to ensure sales efforts are coordinated, complementary and not duplicative.
•Builds and strengthens relationships with existing and new customers to enable future bookings. Activities include participating on sales calls, entertainment, FAM trips, trade shows, etc.
•Provides complete and effective turnover to Event Management.
•Participates in sales calls with members of sales team to acquire new business and/or close on business.
•Supports the operational aspects of business booked (e.g., generating proposal, writing contract, customer correspondence).
•Identifies new business to achieve personal and location revenue goals.
•Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
•Assists in closing the best opportunities for the location based on market conditions and location needs.
•Gains understanding of the location’s primary target customer and service expectations; serves the customer by understanding their business, business issues and concerns, to offer better business solution.
•Supports the company’s service and relationship strategy, driving customer loyalty by delivering service excellence throughout each customer experience.
•Services our customers in order to grow share of the account.
•Identifies new business to achieve personal and location revenue goals.
•Understands the overall market - competitors’ strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
•Assists in closing the best opportunities for the location based on market conditions and location needs.
•Interacts with guests to obtain feedback on product quality and service levels.

Company industry:
Hospitality & Accomodation

Sales Executive

September 2022 - February 2024

Weligama Bay Marriott Resort & Spa

Weligama, Sri Lanka

September 2022 - February 2024

•Convert business through proposal, negotiation and contractual agreement to ensure all revenue potential and targets are achieved.
•Liaise closely with clients to establish needs and expectations and maintain records
to develop sales opportunities.
•Responds to telephone/email inquiries/ requests for group business in the defined
timeline.
•Create and maintain accurate customer meeting/event records in Opera capture
feedback and make suggestions for adapting offering.
•Suggests positive alternatives through cross-referrals, and ensures that business
booked is within hotel parameters.
•Monitor developments, innovations and best practice across the estate and
competitor organizations and implement any process that will improve sales
performance.
•Ensure follow ups with clients and opportunities are sought for repeat bookings.
•Support other hotel associates on their development of sales awareness and selling
skills.
•Prepares and maintains accurate account information and profiles in Opera.
•Ensure that all sales opportunities are effectively cross-referred where possible
using the appropriate cross-sell protocol.
•Produces contracts, proposals, BEO’s and other related booking documentation.
•Maximize revenue by up-selling creative F & B and other event options.

Company industry:
Hospitality & Accomodation

Billing & Collection Executive

June 2021 - September 2022

RIU Hotels & Resorts,

Galle, Sri Lanka

June 2021 - September 2022

•Working hand in hand with the Sales & Marketing team & travel agencies/ direct clients in their process of making reservations.
•Responsible for credit control and collection management for RIU Sri Lanka.
•Reviewing and issuing e-bills for travel agencies, companies and TTOOs.
•Performs steps and/or actions to obtain favourable recovery of reserves, invoices & discrepancies within a previously agreed due date or after it, with minimum delay.
•Coordinating with travel agencies, companies and TTOOs regarding reservations & payment options pre and post arrival.
•Systems and software knowledge (Oracle, Rumbo PMS, Microsoft Office, Internet).

Company industry:
Hospitality & Accomodation

Sales Executive - Enrollments

March 2020 - August 2021

American International Campus

Colombo 5, Sri Lanka

March 2020 - August 2021

•Conducting individual and group counseling sessions to advise students with academic and vocational development.
•Evaluate student’s attributes and assist them in realizing their objectives.
•Paying attention to societal and cultural differences in all students matters.
•Developing and implementing counseling strategies with contemporary methods or mentoring.
•Processing applications, facilitating admissions and student enrollments.
•Handling all enrollment related work for Business Undergraduate and MBA programs.
•Follow up and maintaining leads.
•Acting as a Front Office Executive.
•Implementing marketing strategies to promote assigned Universities.
•Developing and maintaining relationships with career advises of schools, colleges and engaging with prospective students.
•Participating in recruitment activities such as education exhibitions, open days and information sessions.

Company industry:
Higher Education

Teaching

July 2019 - September 2019

Springdale Public Secondary School

Ludhiana, India

July 2019 - September 2019

Teach English to primary-grade students through interactive methods
Promote cross-cultural awareness through student presentations and
discussions
Introduce basic Sinhala as a foreign language
Organize Cultural Exchange Day and participate in Global Village activities
Interact with parents and adapt lesson plans to meet diverse learning needs

Company industry:
Training & Education Center

Business Development Officer - Tele Sales

September 2017 - March 2018

Nations Trust Bank PLC

Colombo 3, Sri Lanka

September 2017 - March 2018

•Working on existing leads and new leads to achieve allocated business targets.
•Maintain and build up relationship with corporate market.
•Promoting new products to the existing customers and expanding the number of products an individual has.
•Maintaining a cordial relationship with all other departments.
•Act as a call center customer service agent - answer the calls and provide necessary support needed.
•Following up and maintaining leads.
•Drive forward for achieving business development for the bank.

Company industry:
Banking

Education

University of Bedforshire

May 2024

May 2024

Master's degree, Master of Business Administration - General

United Kingdom

University of Plymouth

May 2021

May 2021

Bachelor's degree, Events, Tourism & Hospitality Management

United Kingdom

St. Paul's Girls' School

August 2017

August 2017

High school or equivalent, Commerce And Business Administration

Sri Lanka

Pearson

September 2016

September 2016

Diploma, Diploma in Information Technology

United Kingdom

Skills

CONTINGENCY TABLES
Intermediate
CONTINGENCY TABLES
Intermediate
BUILDING INSPECTIONS
Intermediate
BUILDING INSPECTIONS
Intermediate
COORDINATING
Intermediate
COORDINATING
Intermediate
EVENT MANAGEMENT
Intermediate
EVENT MANAGEMENT
Intermediate
INFORMATION TECHNOLOGY
Intermediate
INFORMATION TECHNOLOGY
Intermediate
MANAGEMENT
Intermediate
MANAGEMENT
Intermediate
OPERATIONS
Intermediate
OPERATIONS
Intermediate
SALES
Intermediate
SALES
Intermediate
SALES MANAGEMENT
Intermediate
SALES MANAGEMENT
Intermediate
SALES STRATEGY
Intermediate
SALES STRATEGY
Intermediate

Training and Certifications

Certifications
The LuxurySalesEdge-SignatureWorldwideSales Course
Cross Training - Events Management (Food & Beverage Department)

Hobbies and interests

Basketball
Netball,