Arshad Kolayath

Created social media posts, banners, and promotional creatives for local businesses to improve
engagement and brand consistency
Planned content calendars aligned with promotions, brand positioning, and conversion-focused
messaging
Executed on-page and off-page SEO strategies using Semrush, improving organic search
visibility for client websites
Developed marketing proposals and growth strategies for Yucca Agro Tech, Rento Real Estate,
and Tag4 Study Abroad
Designed and optimized a personal portfolio website with responsive layout, on-page SEO, and
meta setup
Improved Google Business Profile structure and local search optimization for Shawaya Spot

Designed branded menus, posters, and promotional graphics for cafes and restaurants in
Kannur, maintaining visual consistency across each clients brand
Created seasonal campaign materials for daily specials and festive offers, driving in-store and
social media engagement
Led visual rebranding for a café and managed end-to-end design delivery —from concept to
final print-ready files —for multiple simultaneous clients

Designed visual content for automotive branding campaigns, strengthening Carshoppes digital
and print market presence
Delivered 40+ design assets over 4 years — social media creatives, promotional banners, and
automotive branding materials
Increased customer engagement by 30% through targeted social media graphics and
promotional materials
Maintained brand consistency across all platforms for services including window tinting and
premium audio systems
Set up and optimized Car Shoppes Google Business Profile, improving local search
discoverability