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Cyrine El Hakim, Digital Client Acquisition & Social Commerce Representative

Cyrine El Hakim

Digital Client Acquisition & Social Commerce Representative·KARIM & AMIN

Lebanon

Master's degree, Civil Law

Work experience

Total years of experience: 4 years, 1 months

Digital Client Acquisition & Social Commerce Representative

January 2025 - Present

KARIM & AMIN

Dubai, United Arab Emirates Remote

January 2025 - Present

Social Commerce Conversion: Managed the inbound digital sales pipeline across Instagram, TikTok,
and WhatsApp; utilized calculated social selling playbooks to convert digital inquiries into premium
bookings with a consistent 22% conversion efficiency rate.
Inbound Campaign Optimization: Created, scheduled, and published highly targeted promotional
campaign assets that increased brand visibility, enhanced digital footprint, and lowered lead acquisition
costs.
CRM & Inquiry Nurturing: Maintained systematic digital records of client inquiries; implemented
structured follow-up sequences to cultivate long-term client relationships and maximize repeat-visit
retention.

Company industry:
Personal Care Centers

Assistant Manager / Remote Sales Team Leader

March 2023 - December 2025

INNOVAPP

Abu Dhabi, United Arab Emirates Hybrid

March 2023 - December 2025

leadership, andoperationalcontribution.

Remote Team Leadership: Managed daily operations, task delegation, and performance metrics for a
remote business development team, increasing team operational efficiency by 20%.
Portfolio Management: Oversee a high-value portfolio of B2B client accounts, implementing structured
client engagement protocols that achieved a 96% client retention rate and sustained high satisfaction levels.
Sales Enablement & Onboarding: Coordinated remote recruitment activities, candidate communication,
and interview scheduling; developed a structured onboarding framework that reduced new-hire ramp time by
25%
Strategic Coordination: Supported executive leadership with daily business operations, pipeline reporting,
strategic planning, and cross-departmental coordination to streamline remote business delivery.
Stakeholder Communication: Managed critical communications and project deliverables with B2B clients,
regional business partners, marketing agencies, and corporate sponsors.
Workshop Logistics: Planned and executed interactive client workshops and masterclasses, coordinating
complex logistics, sponsor schedules, and project timelines to expand product adoption.

Company industry:
Advertising

B2B Sales & Digital Specialist

June 2022 - March 2023

INNOVAPP

Abu Dhabi, United Arab Emirates Hybrid

June 2022 - March 2023

Lead Qualification & Conversion: Converted inbound B2B leads into qualified opportunities using
consultative and relationship-based selling techniques, consistently exceeding quarterly sales targets by 15%.
Pipeline Coordination: Scheduled targeted client demonstrations, structured initial discovery calls, and
maintained meticulous records within Salesforce CRM to optimize the sales cycle.
Social Selling & Marketing: Directed corporate social media platforms, planning and executing targeted B2B
content strategies that expanded organic reach and generated high-quality sales leads.
Campaign Performance Analytics: Monitored cross-channel digital marketing campaigns, utilizing analytics
dashboards to prepare weekly performance reports and data-driven recommendations for executive
leadership.
Content Localization: Produced and optimized multi-lingual digital content assets, including video subtitles,
transcriptions, and creative resources to maintain consistent global brand standards.
Client Advocacy: Collaborated directly with client teams to ensure technical specifications, app features, and
marketing campaigns aligned precisely with their broader business objectives.

Company industry:
Advertising

Education

La Sagesse University

June 2027

June 2027

Master's degree, Civil Law

Lebanon

Skills

ACCOUNT MANAGEMENT
Intermediate
ACCOUNT MANAGEMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
BUSINESS DEVELOPMENT
Intermediate
COACHING
Intermediate
COACHING
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
CUSTOMER RELATIONSHIP MANAGEMENT
Intermediate
DIGITAL MARKETING
Intermediate
DIGITAL MARKETING
Intermediate
HUBSPOT CRM
Intermediate
HUBSPOT CRM
Intermediate
LEADERSHIP
Intermediate
LEADERSHIP
Intermediate
SALES
Intermediate
SALES
Intermediate
SALESFORCE
Intermediate
SALESFORCE
Intermediate
SELLING TECHNIQUES
Intermediate
SELLING TECHNIQUES
Intermediate

Languages

English

Expert

Arabic

Native Speaker

French

Expert

Training and Certifications

Certifications
Strategic Communication: Body Language in Business & Negotiation