عمرو إسماعيل

Handling briefs and activations through different digital mediums. Working closely with the creative director to understand the healthcare market and develop a trendy creative direction and execution for each client while ensuring that the message is translated visually in it's most suitable form.

Below are some of what I reached so far:
- Creating visuals and concepts for advertising briefs and internal corporate campaigns.
- Branding creation and development for digital platforms and services.
- Collaborated in designing and branding concepts in events and activations.
- UI & UX design of webpages used for marketing purposes.
- Mastering designs for corporate presentations.
- Concept designs for digital presentations.
- Integrated design techniques with a team of developers to create inbound webpages.
- Executing the latest design trends and techniques creatively.

Started with Jinni as a freelancer, then officially joined in May 2013. Founded in 2009 in Canada, Jinni Communications is a full service digital marketing agency that specializes in website design, development and total care, mobile applications UX/UI and development, social marketing, brand management, and management consulting.

As an art director I handled both online and offline briefs. Online projects are mainly websites and mobile apps, and offline are brochures, rollups, banners, x-banners, and posters. I creatively designed the core identity either digital or offline aspects of the team building campaigns with Microsoft that each lasted for 30 days.

Our target customers are mainly in the GCC since most of our clients were in the UAE. Creative briefs worked on covered clients as Johnson & Johnson, Microsoft, Bey2ollak, Pepsico, Canadian University of Dubai, Balubaid, EtihadAirways, Heinz, University of Sharjah, Planet (Julpahr Company) and the Abu Dhabi Police.

I worked closely with our team of developers to introduce the online requirements as it meant to delivered and to assure the design is as approved. Also brainstormed briefs with creative juniors, communication specialists and creative director to reach the optimum creative delivery for each client.

Offerna.com, leading and first group buying website in Egypt. Offerna.com is a based online marketing company, it features many online campaigns located on Google, Facebook, Twitter, Filgoal, and many other website.

Managed and designed online campaigns that were discussed between the creative and marketing department. These campaigns features web banners, flash banners, website design, booth on location, and printed advertisement. Advertisement with a wide range of clients such as Abu El sid, Puma, Maghrabi, Diwan, Swiss Inn Hotel, Compume and including the redesign of Offerna’s website and e-newsletters.

Also managed junior designers throughout the assigned briefs to accomplish design perfection with the best quality that can offered. I was responsible of all adv & marketing campaigns to be delivered with a unique message and an outstanding identity. I lead the design process to a whole new aspect of creativity through the website and online medias.

Accomplished many successful campaigns with the creative team since I started with JWT. I managed to work on a wide variety of clients ranging from Libby’s juice launch, ETA (Egyptian tourism authority), KIA motors, Renault, Nestle, Dolce, and IMAGE Interior design magazine.

I was a part of a team working on challenging briefs and the target was to create awesomeness on each project we deliver. I handled projects with creative members such as art directors, senior art directors, copywriters, and creative directors, and learned from each and every detail we introduced in brainstorming sessions.

JWT made me learn how to act fast in a short-notice and applying a challenging level of both design and quality. This challenge was to prove my self in-between the creative department that JWT have and that positively affected me during the period I spent there.

I was a part of a team of art directors and seniors working on challenging briefs and the target was to create awesomeness on each project we deliver.

Kubik Design Studio is a graphic design house located in Lebanon (Achrafya) and works on briefs combining techniques, advertising, graphical and visual communication, ranging from branding, brochures, websites, books, ATL & BTL advertisements, media and many more.

Involved in design processes, branding, advertising campaign for Magrabi, Citi-funiture, design for Babilu website, editorial work for Sohe wa Sarih health and dieting book, and contributed in the pitch for L’azurde new identity.

My time spent there I learned the fundamentals of design from top class designers and what they expose of creativity.