Esther Kimuyu, Public Relations Consultant

Esther Kimuyu

Public Relations Consultant

Dubai Cosmetic Surgery clinic

Location
United Arab Emirates - Dubai
Education
Bachelor's degree, Journalism and Public Relations
Experience
23 years, 3 Months

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Work Experience

Total years of experience :23 years, 3 Months

Public Relations Consultant at Dubai Cosmetic Surgery clinic
  • United Arab Emirates - Dubai
  • My current job since August 2014

Writing, editing and distributing press releases and news
reports concerning the clinic.
Generating story ideas and pitching them to media contacts
so as to gain more media coverage for the clinic
Social media management - Content creation and
copywriting.
Working hand in hand with the Marketing Director to
develop campaigns on different products and services at the
clinic.
Overseeing design of social media artwork/ content and
newsletters from the design team.
Content writing and editing for the company’s numerous
blogs and websites.
Developing and editing the clinic's monthly eNewsletter
Developing content for company brochures and overseeing
the design.
Writing and updating both the clinic and doctors' profiles
on a regular basis.

English Journalist, Proof Reader at Creative Works fro Advertising and Publishing
  • United Arab Emirates - Dubai
  • May 2012 to July 2014

Writing engaging content on a variety of topics ranging
from health, diet, fitness, and parenting to lifestyle features
and expert profiles.
Attending press conferences, launches, seminars and other
events.
Writing research-based articles.
Editing articles to conform to the house style of the
magazine.
Conducting face to face, email or telephone interviews
Revising and proofreading the final copy before going to
print.

Editor - Lifestyle, Gender and Entertainment at Mediamax Networks Ltd
  • Kenya
  • August 2010 to March 2012

Handling of Executive Woman Magazine - a 16-page weekly women's
pullout magazine in the daily newspaper
Assigning and editing stories.
Writing features, reviews, interviews, and research-based engaging
copy.
Ensuring that the tone, style, and layout of the final copy matches the
publication's house style and suits the target market.

Public Relations Executive at Computer's For Schools Kenya
  • Kenya
  • February 2009 to July 2010

Production of Computers for Schools Kenya (CFSK) first
quarterly magazine which was a great success.
Writing and editing speeches for the Chief Executive
Officer.
Organizing functions involving the company
Writing and editing press releases and newsletters
Working hand in hand with the press to make sure
information regarding the organization is handled well
Photography during company functions.

Editor/ Sub-editor/ Writer/ Reporter at The Standard Media Group
  • Kenya
  • February 2004 to January 2009

Editor/ Sub-editor Responsibilities:
- Writing and editing feature articles
- I ensured the tone, style, and layout of the final copy matched the publication's house style and suited the target market
- The job involved processing all the copy before it was published to ensure that it was accurate, made sense and read well. I also laid out stories and was sometimes involved with overall page design

Features’ Writer Responsibilities:
- A weekly Column
- Real Estate Research and writing
- Travel writing - I traveled to many different parts of Africa and tourist hot spots. I also wrote on issues affecting the industry
- Lifestyle features
- Books and restaurants reviewing
- Entertainment writing

As a Reporter I was responsible for:
- News Reporting
- Conducting interviews
- Conducting detailed research and writing in a competitive atmosphere

Customer Relations Executive at Uchumi Supermarkets Limited
  • Kenya
  • January 2001 to January 2004

Customer service in different supermarket branches.

Education

Bachelor's degree, Journalism and Public Relations
  • at Kenya Polytechnic University College
  • April 2005

Journalism Public Relations Media Law International Relations Photojournalism Writing and Editing Copywriting

High school or equivalent, NA
  • at Kenya Certificate of Secondary Education
  • November 2000

Kenya Certificate of Secondary Education

Specialties & Skills

Writing For Print
Journalism
Copy Editing
Copywriting
Editing
Creative writing and Editing
Media Relations
InDesign and Photoshop
Blogging & Social Media management
Newsletter writing and Distribution
Speech Writing
Public Relations
Press Release writing and distribution
Online writing and publishing
Editing
SEO Writing

Social Profiles

Languages

English
Native Speaker
Swahili
Native Speaker

Hobbies

  • Movies
  • Reading
  • Travelling
  • Cooking
  • Writing