Corporate Communications and Public Relations
Masraf Al Rayan
Total years of experience :16 years, 5 Months
•Overall responsible for managing the Bank’s internal and external communications process.
•Ensure the provision of professional communication and public relation services to improve the Bank’s communication and brand image in the local, regional and international markets with various stakeholders.
•Responsible for managing and reporting on the corporate social responsibility activities of the Group, internal and external communication process in relation to content and quality and provide a marketing function to all Bank’s areas in the context of marketing research, promotional campaigns, advertising activities, and the like.
•Manages to create, execute and analyze effectiveness of marketing strategic plans.
•Writes and tones press releases relevant to Masraf Al Rayan.