Senior Associate
Ernst & Young
Total years of experience :4 years, 3 Months
• Led the pursuit process of major opportunities working closely with key partners closing sales.
• Supported strategic client-facing meetings by preparing marketing collaterals, business analysis reports and competitive intelligence presentations.
• Identified key relationships, mapped them appropriately and initiated various touch point campaigns to build and strengthen these relationships.
• Managed team meetings by setting agenda, charting account progress and ensuring follow up.
• Worked with account leadership to create account plans, revenue plans & ensured target completion.
• Managed effective communications by distributing newsletters and thought leadership publications.
• Collaborated with Finance teams to monitor & report account performance against KPIs.
• Initiated client surveys / personal interviews and drove client feedback into account action plan.
• Coached and mentored my peers / associates and provided training to new joiners.
Accomplishments:
* Achieved $8 million team sales target against a plan of 15 million in the first year of business with client.
* $24, 000 recurring annual revenue generation to the company.
* $5, 000 annual cost savings to the company by initiating & implementing ‘Lean Six Sigma’ project.
* Retained a potentially lost client to the business through exceptional client relationship management.
* Top rated and received a skip level promotion at EY.
* Awarded ‘Star performer’ and ‘Best Employee’ for consistent & exceptional performance.
• Assisted Account Managers with their daily account management & business development activities.
• Regularly tracked latest insights, future trends, market position and growth of the industries and shared updates on a weekly basis with account teams resulting in new opportunity creation.
• Prepared account service-related documents such as company/sector profiles, organization charts, key executive profiles, relationship matrix, on-boarding packs, sales pipeline reports etc.
• Participated in and documented discussions during client meetings and conference calls.
• Owned the CRM process by holding sales teams accountable to push opportunities through sales cycle.
• Maintained current work-in-progress records and archives of past project information as appropriate.
• Statistical analysis of financial performance against targets through regular revenue reporting.
• Created and managed online marketing campaigns of clients through Ad copy creation on different search engines like Google, Bing, Yahoo etc.
• Analyzed Ad impressions, Click-through rate, conversion rate, sales, cost per action etc. and provided recommendations to account managers on how to best optimize the campaign.
• Targeted the right online customers for clients by optimum Geographic & Demographic targeting.
• Coordinated with Account Managers on regular basis discussing growth strategy, budgeting & ROI plan
• Prepared comprehensive excel reports and charts analyzing data and predicting future trends.
Bachelor's in business administration