عبد الله الحاج عيد

• Driving product strategy by aligning UX design with business objectives, ensuring an intuitive and seamless
financial management experience for SMEs.
• Leading UX/UI design for Lamhas financial platform, including spend management, AR/AP automation, and cash
flow forecasting, enhancing usability and engagement.
• Optimizing marketing and growth initiatives through SEO, paid ad campaigns, and content strategies, driving
increased brand visibility and user acquisition.
• Collaborating with cross-functional teams to refine product roadmaps, enhance user journeys, and implement
scalable design solutions.
• Overseeing project execution by tracking deliverables, ensuring adherence to timelines, and supporting a
seamless development cycle.

Contribute to the development and maintenance of the company websites, ensuring optimal user experiences across devices through responsive design techniques. Provide technical support, guidance, and training to clients and team members, ensuring proficiency in WordPress and marketing strategies for effective collaboration and skill development, ensuring seamless operations. Lead UX/UI design initiatives, creating engaging interfaces for enhanced user experiences. manage Paid Ads Campaigns, create SEO-friendly blogs, and curate impactful social media posts. Conduct comprehensive SEO assessments, addressing technical errors, leverage Google Analytics insights for data-driven decision-making.

• Led the redesign of multiple company websites, improving navigation and increasing conversion rates by 45%
through efficient project planning and stakeholder alignment.
• Directed the Wizard One platform revamp, achieving a 25% boost in user retention and reducing support
tickets by 30% by implementing streamlined workflows and effective team coordination.
• Managed cross-functional teams across design, marketing, and development to deliver projects on time while
maintaining alignment with business objectives.
• Conducted resource allocation and risk assessments to ensure project milestones were achieved efficiently.
• Spearheaded SEO and content optimization strategies, driving a 30% growth in organic traffic and improving
brand visibility.

• Conducted usability audits and provided actionable insights that enhanced navigation, resulting in higher user
engagement.
• Collaborated with product teams to optimize workflows and align UX strategies with overarching project
objectives.
• Provided actionable recommendations that streamlined navigation and enhanced accessibility for diverse digital
products.
• Optimized accessibility standards, ensuring compliance with WCAG guidelines, resulting in more inclusive product
designs.