Product Manager
Souq.com
مجموع سنوات الخبرة :14 years, 4 أشهر
• Manage the whole product lifecycle from the idea initiation (either based on market research or to improve certain metrics) to the product delivery and metrics impact monitoring.
• Define the rollout plan and monitoring the impact of launched products based on reports before and after the product launching.
• Travel to the markets to ensure smooth Product Delivery.
• Give the needed training to the customer service team and to people/teams in charge.
• Gather feedback during the product development lifecycle and after launching the product, discuss it, getting approvals if needed, and inject it in the short-term roadmap.
• Work head to head with an awesome dedicated team of core developers, UI developers, QA's and designers, to ensure requirements full understanding.
as a Product Manager, I'm currently responsible for:
• Seller Performance Management: Helping marketplace sellers evaluate their sales activities to sell and generate more revenue.
• Orders Management: Empowering marketplace sellers to manage their orders in a time effective manner.
• Identify market opportunities for mobile apps via market studies and researches.
• Evaluate mobile apps ideas and decide which product ideas are worth pursuing, based on market size, investment value, and potential growth.
• Combine a deep understanding of the target customer’s needs and desires with the capabilities of the engineering team and the technologies they have to work with (IOS, Android, & RIM).
• Define mobile apps vision and strategy; align strategy and mission with department structure.
• Business develops new mobile apps and enhance existing ones.
• Launch on Itunes & Google play market with App Store Optimization.
• Manage the entire mobile app life cycle from strategic planning to tactical execution
• Gather and analyze feedback to enhance current apps.
• Develop product management documentation, including, product concept proposals, business cases, formal product requirement specification for each release, and launch plans.
• Develop and implement a company-wide go-to-market plan, working with all departments to execute.
• Optimize marketing of product/solutions through all marketing channels and provide guidance on all product collateral.
• Quality assures the product development deliverables, cycle and execution with the help of the quality team.
• Research and analyze potential new brand names to re-position Jeeran Music as an independent website.
• Set new brand guidelines and develop re-positioning marketing strategies online and offline to present Bandoora as the new name of Jeeran Music.
• Define core project features, structure, user flow, and prepare prototypes to all features.
• Deliver MRDs and PRDs with prioritized features and corresponding justification.
• Manage development cycle with different departments (development, design, testing, and marketing)
• Develop Go-To-Market plan and launch the new website with the new brand identity.
• Manage product life cycle from strategic planning to tactical executions.
• Gather and analyze feedback to enhance the overall product.
• Create conceptual approaches and copy solutions to promote products and Services to increase member engagement, branding recognition and market penetration goals.
• Managing the entire product line life cycle from strategic planning to tactical activities.
• Conduct market research closely with different clients to understand their needs and pain.
• Study and analyze core of products and produce a list of competitive advantages and features to be implemented in the system.
• Drive a solution set across development teams (primarily Development/Engineering, and Marketing Communications) through market requirements, product contract, and positioning.
• Applying UI and UX principals to guarantee user expectations and therefore user satisfaction.
• Test UI, functionality, performance and validation in order to defined weaknesses and priorities them.
• Create and manage marketing strategies for the products to generate revenue.
