Head of Projects
RISE Group ME
Total years of experience :19 years, 4 Months
Management Consultant focused on Commercial Strategy and Implementation in the public and private sectors in the GCC. Some of my niche experiences include:
• Non-fare Revenue Strategy for Public Transportation projects
• Metro & Rail Non-Fare Business Operations Consultancy
• OOH Advertising Strategy for Public Sector; Roads, Railway, Transit (Taxi, Bus and BRT), and Master Developments
• PPPs investment business models including smart city initiatives and infrastructure projects
• Retail and Advertising Design & Build Commercial Consultancy with Metro and BRT Systems
• Transit-oriented development (TOD); funding strategies
• Naming Rights and Sponsorship
• Other Commercial Drivers (OCD)
• Member of the Commercial & Investment Department (Riyadh Metro Commercial Asset Management Department)
PROJECT MANAGEMENT: Managed a DBOT (Design-Build-Operate-Transfer) project for a Reality-Based BRT Training centre for the UAE Armed Forces.
Overall Project Management - Dubai Metro Advertising project, the most prestigious and effective media advertising project in the region. Involved in concepts development, construction and operations.
• Defining the scope of projects.
• Developing project schedules.
• Estimating project costs.
• Gaining stakeholders’ approvals.
• Measuring project progress and performance.
• Controlling project changes.
• Closing out projects.
• Client Relations Management; maintaining healthy professional relationship with the RTA.
• Manpower planning and ensure availability of resources to various projects and proposals.
• Manage, advise and guide the staff to ensure that their work is of the required quality.
• Highlights issues that may arise in priorities, workload, competency, etc.
• Ensure projects are executed in line with international quality standards and specifications.
• Ensure that HSE matters are given due consideration in project planning and execution.
• ¬Actively pursue the evaluation and application of new technology in order to optimize future developments in terms of cost and operability.
• Technical Submissions Management; submit structural calculations, structural drawings & stand drawings for approval to the authorities.
• Managing the NOC & Permits approvals, RTA, DEWA, Dubai Municipality, Dubai Metro Operator and others.
• Managing the Lead Consultants and Contractors.
• Certifying and approving Contractor payment requests.
• Managing change requests and variation orders.
• Project reporting; responsible for continuous monitoring of the progress of each project and update weekly the Project Progress Report.
• Document collected lessons learned.
A Highly Reputable Diversified Business House | Technology | Education | Business Services
Provided support in setting up a PMO, managing consultants and contractors and controlling the works on-site as part of a project management team who oversaw the development of the AED 100 million project from concept to implementation. My role also included providing management consulting services for various businesses within the group.
• ADMINISTRATION: Scheduling, controlling cost, quality control and documentation.
• PROJECT MANAGEMENT FUNCTIONS: Supporting and ensuring clear project progress and on-track scheduling.
• SERVICE MANAGEMENT: Ensuring that the appropriate services are delivered at the right place at the right time.
• FUNCTIONAL LIAISING: Liaising with different unit’s functions including, Group Accounts, HR, Administration, Legal, Marketing, IT and Management # BUSINESS UNIT FOLLOW UPS: Day-to-day follow-up on production and training units including budgeting, work progress and jobs completion.
• POINT OF CONTACT (POC): Interfacing with clients and handling requisitions, and on-track progress.
• PROCUREMENTS COORDINATION: Following up and coordinating RFQs, and RFPs and ensuring on-track implementation of procured items.
• BUSINESS DEVELOPMENT: Supporting business development in developing concepts, benchmarking and market analysis.
• MARKETING COORDINATION: Updating the website, liaising with the creative department, and organizing events.
• BUSINESS COMMUNICATION: Handling the CEO’s sensitive communication with the board of directors and JVs.
• CUSTOMER RELATIONSHIP MANAGEMENT: Handling the Customer Relations Management and ensuring a quality communication chain.
• CLIENT DATABASE: Identifying appropriate companies as captive clients, and updating the Clients Database.
• MEMBERSHIP: Member of the Trading Unit.
AL GHURAIR CITY, Dubai, UAE
A Well Acclaimed Mall | Commercial Real Estate
• Documenting and filing marketing information (media, campaigns, speciality leasing, etc). Assisting in the financial management of the marketing department: Organizing & documenting the orders, estimates, LPO and invoices.
• Using “JD Edwards” an accounting system to make the purchase requests.
• Arranging for the Specialty leasing and advertising spaces in the mall including Leasing of kiosks, promotional spaces, vending machines.
• Advertising spaces as lightboxes, entrance banners, car park banners, and outdoor signage.
• Managed permits for the promotions from different Governmental Departments (DED, DTCM, Etc…).
• Managing In-mall activities & events.
• Coordination with ATL / BTL / PR & Advertising agencies.
• Plan, prepare and organize promotional activities to increase shopper traffic to the shopping mall.
• Assisting in the coordination of different promotions & campaigns:
o Entertainment events.
o Taxi drivers’ campaign (Monthly bases promotion).
o Wedding Promotions.
o Ramadan Promotions.
o Dubai Summer Surprises.
o Dubai Shopping Festival.
o Special Events.
• Preparing for photo shoots.
• Oversee and direct the Specialty Leasing process in order to achieve the centre’s Specialty Leasing income and occupancy goals.
• Provide superior client service for maximum client satisfaction.
• Budgeting, financial reporting and forecasting.
• Prepare all necessary documentation (including approvals, proposals, license agreements, and letters).
• Identify new and unique tenants for the Specialty Leasing program and/or permanent leasing. Supervise operations of the Customer Service counter.
• Maintain mall website. -Effectively execute an advertising campaign to enhance tenant sales and generate percentage rent.
• Develop and implement local and corporate sponsorship opportunities that will generate additional revenue for the property; document and track all sponsorship proposals and programs.
SEMPLISOFT CO, Damascus, Syria
Leading Software Company
• ADMINISTRATIVE SUPPORT: Providing administrative support to the Chairman and Founder of a cogeneration company
• SCHEDULING: Scheduling appointments, meetings and monitoring the Chairman's personal
calendar
• MEETINGS ARRANGEMENT: Arranging Board of Director Meetings, Management Meetings,
Conferences, Seminars, Ground Breaking Ceremonies, Off-site Meetings, and Social Functions
• TRAVEL ARRANGEMENTS: Coordinating travel activities including registration, air and ground
transportation and Hotel accommodations (Stateside and Overseas)
• PRESENTATION PREPARATION: Preparing presentations for conferences, seminars and guest
speaking engagements
• CORRESPONDENCE: Opening and distributing all incoming and outgoing correspondence,
transcribing or taking oral dictation consisting of letters and memorandums
• Composing correspondence, memos, and agendas
• DATA COLLECTION: Coordinating data collection for report preparation, budget processing, filing
systems, maintaining records and documentation
• ACCOUNTING TRANSACTIONS: Handling accounting transactions including, invoicing, accounts
receivable/payable and purchasing functions
International Business
Advanced Technician Diploma in Information Processing
