Abdullah Al Shaar, Head of Sales Managers for the Consumer Banking Group / Domestic Branches

Abdullah Al Shaar

Head of Sales Managers for the Consumer Banking Group / Domestic Branches

National Bank Of Kuwait - Nbk

Location
Kuwait - Jabriya
Education
Bachelor's degree, Bachelor of Business Administration - Marketing & Management
Experience
23 years, 6 Months

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Work Experience

Total years of experience :23 years, 6 Months

Head of Sales Managers for the Consumer Banking Group / Domestic Branches at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • My current job since January 2021

-Handling Strategic Projects falls under all sales channels (Branches/ Direct Sales/ Business Banking & Contact Center).
-Assisting Domestic Branches Head to conduct all tasks related to the branches network in Kuwait.
-Lead, mentor, and motivate a team of sales managers and professionals, ensuring a collaborative and results-oriented environment as they are responsible for sales in more than 70 branches.
-Utilize data analytics to assess sales performance, identify trends, and make strategic recommendations.
-Monitors daily activities and sales in order to achieve the financial plan and sales target.
-Develops, enhances, and supports the Training & Development team with the training schedule for Relationship --Officers, Personal Banking Officers, and Relationship Managers workshops.
-Provides ongoing coaching support and on-job sales training to Premium Banking Sales Managers and Domestic -Branches Sales Managers Staff.
-Identifies necessary branch visits with Sales Managers to underperforming Managers/ staff in order to provide the necessary coaching and help in reviewing their portfolio.
-Communicates individual training needs to Branch and Area Managers in order to ensure development of training programs for sales staff via external and/or internal training.
-Communicates latest marketing/product campaign/launches to Sales Managers and ensures the sales force is completely trained on features and benefits of latest campaign/ product offering.
-Develop an excellent understanding of the retail banking market in Kuwait, identifying key trends, regulations, clients' needs and activities of competitors while using this knowledge to formulate a sales strategy.
-Sets objectives with Sales Managers and underperforming staff to address their underperformance and review score cards with Branch Manager & Area Managers in terms of sales and service results.
-Assists Domestic Branches Management to formulate long term strategic plans and monitor and control strategic project implementation.
-Develop strategies for communicating and obtaining feedback on programs within role of holder the expected to continuously that NBK review maintains achievements market of leadership sales to and align with achieves the sales.
-Carries out Sales Performance Reviews in order to assist the sales development process.
-Develops guides with Sales Managers to aide staff in creating, developing and maintaining a strong relationship with bank’s clients.
-Monitors Sales Managers individual performance against Sales roles with targets on a regular excellent client relationship.
-Undertakes quarterly Premium portfolios reviews with Privilege Banking Sales Managers and Domestic Branches Sales Managers to discuss and ensure quality of client base. Activity goals are set based on those findings and delegated to Sales Managers to implement.
-Meet and work with Customer Value Management team to enhance customer value propositions, identify new sales opportunities to share with the team.
-Ensure Sales Managers deliver the right level of support and accessibility as per their segment portfolio.
-Contributes to Retail Sales activities by generating and sharing new sales ideas and initiatives in order to support the strategic objectives of the function with the Sales Managers.
-Identify development/training needs and in conjunction with HR develop training plans.
-Define and implement target client identification and prioritization approach while also managing and developing the client referral approach in alignment with other CBG units.
-Distribute targets for all KPIs to the branches network based on branch Clusters.
-Develop Performance Management Framework with targets and KPIs for the Domestic Branches Sales team and individuals within the Sales Force.

Premium Segment Sales Manager for the Consumer Banking Group / Domestic Branches at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • January 2017 to December 2020

-Develop and implement a comprehensive sales strategy specifically tailored to the premium customer segment, aligning with the overall business objectives of the Consumer Banking Group.
-Identify opportunities for cross-selling premium banking products and services.
-Lead and inspire a team of sales professionals, fostering a customer-centric culture and ensuring the delivery of exceptional service to premium clients.
-Conduct regular training sessions to enhance the team's understanding of premium products and sales techniques.
-Set ambitious sales targets for the premium segment and drive the team to exceed these targets through effective sales planning and execution.
-Monitor individual and team performance, providing guidance and support as needed.
-Build and maintain strong relationships with premium clients, understanding their financial goals and needs.
-Collaborate with Relationship Managers to ensure a personalized and seamless customer experience.
-Stay abreast of industry trends and competitor activities within the premium banking space.
-Work closely with marketing teams to develop targeted campaigns and promotions for premium products.
-Collaborate with other departments, such as marketing, product development, and customer service, to ensure a cohesive approach to serving premium clients.
-Provide feedback to product development teams based on customer insights and market trends.
-Utilize data analytics to track and evaluate the performance of premium segment sales initiatives.
-Prepare regular reports for senior management, highlighting key performance indicators and proposing strategic recommendations.

Sales Manager for the Consumer Banking Group / Domestic Branches at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • March 2015 to December 2016

-Develop and implement comprehensive sales strategies to achieve and exceed quarterly and annual targets.
-Aligned sales goals with overall organizational objectives, ensuring a cohesive approach to business development.
-Conduct regular training sessions and performance assessments to optimize team efficiency and effectiveness.
-Monitor and analyze sales performance metrics, identifying areas for improvement and implementing targeted initiatives.
-Works towards increase sales staff productivity by enhancing staff capability to sell the right product to the right customers.
-Maintain a deep understanding of consumer banking products and services, effectively communicating their features and benefits to both team members and clients.
-Implemented product promotion campaigns that resulted in an increase in product penetration.
-Cultivate and sustain strong relationships with key clients, resulting in enhanced customer satisfaction and loyalty.
-Address client concerns promptly, ensuring a positive customer experience and retention.
-Conduct thorough market research to identify growth opportunities and potential challenges.
-Utilize competitive analysis to inform strategic decision-making and gain a competitive edge in the market.
-Ensure all sales activities complied with regulatory standards and internal policies.
-Collaborate with cross-functional teams to streamline processes and enhance the overall customer journey.
-Foster strong relationships with other departments, facilitating seamless coordination in achieving organizational goals.
-Set and communicate individual and team sales targets, consistently achieving or surpassing set goals.
-Implemented performance incentives resulting in an increase in overall sales achievements.
-Generate regular reports on sales performance, providing actionable insights to senior management.
-Conduct in-depth analysis of market trends and competitor activities to inform business strategies.

Personal Banking Officer (PBO) in Branches at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • January 2014 to February 2015

-Offering and selling financial products and services (i.e Investment Products) to both existing and potential VIP customers.
-Achieving service quality goals by proactively meeting and greeting customers, ensuring prompt response of client requests/queries and resolving client complaints and raising them through the appropriate channel.
-Achieving sales goals proactively while accurately identifying suitable customers financial needs (e.g. retirement, investment…etc.) and gain customers trust by implementing asset allocation techniques and cross sell appropriate products to customers.
-Following up with potential/current customers to increase the profitability of the business.
-Identifying, qualifying and prioritizing existing VIP clients.
-Implementing asset allocation techniques to identify suitable client needs (e.g. retirement, investment…etc.
-Resolving problems concerning clients' accounts.
-Receiving inbound calls that have been routed through my customer contacts, in different areas of Enquiry, Sales, and Complaints etc. in a professional manner.
-Ensuring prompt response of client requests/queries and resolving
-Building and sustaining favorable relationships with clients.

Relationship Officer in Domestic Branches at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • September 2011 to December 2013

-Balance currency, coin, and checks in cash drawers at end of shifts, and calculate daily transactions using computer, calculator, or adding machine.
-Enter clients' transactions into computer in order to record transactions and issue computer- generated receipts.
-Resolve problems concerning clients' accounts.
-Monitor bank vaults to ensure cash balances are correct.
-Obtain and process information required for the provision of services, such as opening accounts, and savings plans.
-Promote new products for different types of clients i.e. credit cards, new accounts, loans etc.
-Receive inbound calls that have been routed through my client contacts, in different areas of enquiry, sales, and complaints etc. in a professional manner.
-Responsible for offering and selling financial products and services to both existing and potential clients.
-Achieve service quality goals by proactively meeting and greeting clients, ensuring prompt response of client requests/queries and resolving client complaints and raising them through the appropriate channel.
-Visit and follow up with potential/current clients to increase the profitability of the business.
-Identifies, qualifies and prioritizes existing clients.

Sales Officer for the Direct Sales Division at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • May 2009 to August 2011

-Responsible for client acquisition by cold calling, visiting potential new clients, and cross selling the consumer products and service to new and existing clients.
-Identify, prepare prospecting list, and set appointments to meet potential clients.
-Build relationships with key potential clients at the places visited in order to generate future business.
-Get for the bank new products for different types of clients i.e. credit cards, loans, whether online, at the venue visited, or at their offices in order to boost sales performance and ensure effective follow ups.
-Receive inbound calls that have been routed through my client contacts, in different areas of enquiry, sales, and complaints etc. in a professional manner.
-Responsible for the successful identification and management, including solution generation for client problems.
-Make outbound calls to inform clients about the new products/services and offers as per client needs and preferences.
-Apply new innovative ideas in order to market and achieve sales targets for direct sales and exceed service delivery standards.

Teller & Relationship Officer for Minors Accounts at National Bank Of Kuwait - Nbk
  • Kuwait - Al Kuwait
  • March 2000 to February 2009

-Balance currency, coin, and checks in cash drawers at end of shifts, and calculate daily transactions using computer, calculator, or adding machine, in order to prepare them for deposit or shipment to Central bank.
-Cash checks and pay out money after verifying that signatures are correct.
-Receive checks and cash for deposit, verify amounts, and check accuracy of deposit slips.
-Enter clientsʼ transactions into computer in order to record transactions and issue computer- generated receipts.
-Resolve problems concerning clients' accounts.
-Explain, promote, and sell products or services for clients.
-Monitor bank vaults to ensure cash balances are correct.
-Sort and file deposit slips and checks.
-Receive and count daily inventories of cash, drafts checks.
-Obtain and process information required for the provision of services, such as opening accounts, and savings plans.

Education

Bachelor's degree, Bachelor of Business Administration - Marketing & Management
  • at European Global University
  • December 2017
Diploma, Diploma in Business Management
  • at Australian College of Kuwait (ACK )
  • March 2009

Specialties & Skills

Communication Skills
Fluency in Arabic and English
Writing Skill
Embracing change
Sales Knowledge
Training Skills
Interpersonal Skills

Languages

Arabic
Native Speaker
English
Expert
Turkish
Beginner

Training and Certifications

Project Management Brief – AUK (Certificate)
Certified Trainer - Train the Trainer Certificate (Certificate)
Time Management, Stress Management, and Copying with Change (Certificate)
Certified Banking Branch Manager – Kuwait Institute of Banking Studies (Certificate)