Marketing Price Manager
Panda Retail Company
Total years of experience :21 years, 2 Months
*Implemented strategies for increasing revenue by developing new Pricing procedures and policies.
* Created sales strategies to promote advertising offerings and motivate larger deals.
* Identified, developed and evaluated marketing strategies based on knowledge of company objectives and market trends.
*Oversaw media management software and CRM, supporting utilization of essential communications tools.
* Implemented marketing plans for new product launches, working closely with product
team to meet key milestones and deadlines.
* Identified user behavior trends, advising and developing strategies to improve digital marketing activities.
* Optimized sales methods to best acquire, develop and retain customers.
*Reviewed competitors' activities regularly in order to keep up with industry trends.
Collaborated with marketing staff to develop strategic advertising plans, successfully targeting specific customers and market areas.
•Controlled and evaluated department spending to reduce unnecessary expenses and achieve growth and revenue KPIs.
•Led assistants and professionals focused on strategic promotions, building department profit and performance.
•Designed presentations and pitched to clients using exceptional communication and negotiation skills, converting and winning new business.
•Managed full project lifecycles for efficient end-to-end delivery, including campaign development, creative designs and ad tracking.
• Established effective communication strategies for use by departments, building customer loyalty, brand awareness and customer satisfaction.
• Cultivated high-performing environments by developing and monitoring target-oriented goals and KPIs.
• Cooperated with management to create communication procedures and policies for different situations or crises.
• Communicated brand values, company vision and mission statement to customers and stakeholders by employing different channels to deliver communication materials.
• Identified and seized opportunities for promoting and growing company's reputation through internal and external communication.
Researched trends to improve strategies in changing perception of consumers viewing brand.
•Conferred with advertising managers to develop and implement marketing plans.
•Forecasted sales numbers and product profitability to determine ideal strategies.
•Designed sales-driven programs and promotions to facilitate team objectives.
Adapted scheduled and advertising knowledge to meet bespoke needs of weekly campaigns.
•Controlled and evaluated department spending to reduce unnecessary expenses and achieve growth and revenue KPIs.
•Achieved tight deadlines across complex, time-critical projects to maximize client trust and meet objective delivery.
•Designed presentations and pitched to clients using exceptional communication and negotiation skills, converting and winning new business.
•Tracked performance and identified new opportunities to capture relevant traffic and reach new audiences.
• Verified proper printing machines operation with scheduled inspections, reporting malfunctions promptly.
• Skillfully prioritized and scheduled printing work orders based on order size and deadlines.
• Partnered with management to prepare for upcoming production activities with adequate staffing and resources.
• Achieved productivity targets by motivating and incentivizing manufacturing teams.
• Generated digital image files for use in digital and traditional printing methods.
• Created innovative design packages as part of on-brand marketing materials.
• Utilized extensive knowledge of Adobe Photoshop and Illustrator to create high-quality images.
• Art/Design/Creative, Training: Developing and Strengthening the Brand
• Generated digital image files for use in digital and traditional printing methods.
• Worked with clients to define marketing and design vision for various graphic design projects.
• Designed new, on-brand visual elements focusing on concept and messaging.
Presented creative design work, took constructive feedback and worked towards positive outcomes.
•Collaborated with marketing team to brainstorm innovative and creative ideas for photoshoots.
•Understood functional requirements and adapted design work accordingly.