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Abdullah Mohamed, PR & Social Media Specialist

Abdullah Mohamed

PR & Social Media Specialist·Twemix

Egypt

Bachelor's degree, Computer Science and AI

Work experience

Total years of experience: 2 years, 9 months

PR & Social Media Specialist

July 2024 - Present

Twemix

Cairo, Egypt

July 2024 - Present

Successfully managed high-impact social media campaigns, increasing brand awareness.



Collaborated with top influencers



Achieved increase in sales through influencer marketing campaigns.



Built strong relationships with influencers and brands, resulting in superior outcomes.



Managed social media accounts including Facebook, Instagram, YouTube and TikTok.

Company industry:
Advertising
Job role:
Marketing and PR

Social Media Specialist

September 2023 - Present

Xiaomi Egypt

Cairo, Egypt

September 2023 - Present

Assisted in the development and execution of social media strategies to increase brand awareness and engagement.



Managed and curated content for various social media platforms including Facebook, Instagram and TikTok.



Monitored social media channels for trends.



Analyzed social media accounts on platforms including Facebook, Instagram, YouTube and TikTok.



Prepared and presented detailed analytical reports on campaign and content performance, offering actionable insights and recommendations for optimization.



Conducted competitive analysis, benchmarking social media performance against key competitors to identify strengths, weaknesses, and opportunities.

Company industry:
Consumer Electronics
Job role:
Sales

Content Creator

July 2024 - September 2024

Solo Marketing Agency

Cairo, Egypt

July 2024 - September 2024

Developed content strategies that increased engagement.



Created diverse content that boosted brand awareness.



Converted visitors into customers through persuasive content.



Managed social media accounts including Facebook, Instagram, YouTube and TikTok.

Company industry:
Advertising
Job role:
Marketing and PR

Education

Cairo University

June 2025

June 2025

Bachelor's degree, Computer Science and AI

Egypt

GPA (point): 2.7 out of 4

GPA (point): 2.7 out of 4

"I am currently studying at the Faculty of Computer Science and Artificial Intelligence, Cairo University, ."

Languages

Arabic
Native Speaker
English
Intermediate

Hobbies

  • football