General Manager/Owner
Balloons World Events Organizers
Total years of experience :23 years, 7 Months
Selling balloons & balloon accessories wholesale and retail.
•Decorations for parties and events.
•Balloon arches, center pieces & arrangements for all events.
The company has a wide portfolio that covers events management, F&B operations and Hospitality Consultation Services.
As the Director of Operations - Responsibilities include;
•Oversee the daily operation of Royal Crown Cafés.
•Manage the company pay roll.
•Develop training programs & help train the team.
•Assist in launching 2 new company owned concepts (restaurants).
•Oversee the entire operation of Royal Crown Events Organizer.
•Coordinate with contractors on the construction of the 2 new locations.
•Part of a team of consultants where we assist F&B operators to resolve challenges within their operation.
•Liaise with land lords and/or tenants on various issues.
Area Manager for Cinnabon Bakery Café, Seattle’s Best Coffee & Carvel Ice Cream.
Overseeing the daily operation of 12 outlets, responsibilities included:
•Manage the area’s financial performance against set targets.
•Ensure total customer satisfaction.
•Ensure product quality is up to the standards.
•Analyze training needs and work with HR to develop training programs.
•Assist the marketing team with marketing campaigns and LSM initiatives.
•Ensure the store environment & cleanliness is up to the standards.
•Monitor preset KPI’s and action them as needed.
•Conduct performance measurement, quality & SOP audits.
•Conduct regular meetings with the staff & resolve their issues to increase their satisfaction with the job & help retain them.
•Coordinate with contractors to carry out all maintenance requirements.
•Analyze the individual store monthly P&L statement and action where needed.
Figaro’s Italian Pizza
With 6 locations in UAE, responsibilities include;
•Ensure all repairs & maintenance work required is completed.
•Analyze training needs and develop training manuals.
•Maintain product quality and ensure all standards are followed.
•Set the annual sales targets & develop plans to achieve them.
•Improve the service speed and service quality.
•Ensure store cleanliness and food hygiene standards are met.
•Analyze staffing levels and recruit as needed.
•Create ATL & BTL marketing plans to help increase brand awareness.
•Increase sales while controlling cost to increase profitability.
District Manager, STARBUCKS COFFEE, Dubai, UAE.
Overseeing the operation of 10 to 18 outlets, responsibilities included:
Managing the district’s financial performance (top line sales, store profit margin, KPI’S, staff cost & bottom line sales) full accountability within the P&L.
Store management team training & development, recruitment & district succession planning.
Make recommendations within the strategy, SOP, audit & new store locations.
Ensuring district wide customer satisfaction & product quality.
Managing safety, security & audit compliance within the district.
Ensure company standards, policies & procedures are followed.
New store opening (2 stores in Terminal 3 Dubai international airport, Murooj Rotana & Sahara tower on Shk. Zayed Rd).
Local store marketing programs & activities,
Attended several workshops such as situational leadership, customer care, basic food hygiene course, legendary service, servant leadership, Loss Prevention & Fire Training, resilience workshop by Dr. Steve Bull. Executed the new District Manager training Program in UAE as pilot market.
7 Diplomas in Auto body Repair/ paint/ Measurements/ Surface Quality/ Quality Control.