Regional Director
HP - Saudi Arabia
Total years of experience :13 years, 4 Months
Partnerships & Strategic Alliances - Corporate Alignment - Demand Creation - Market Penetration - Strategic Sales & New Business Development
10 Years of experience of establishing Public-private partnerships with a relevant & up-to-date network of contacts in the top 250 Saudi-based companies cross-sector
Jeddah / Riyadh - Saudi Arabia
• Trusted to run day-to-day HP business and strategic direction in both regions
• Complete corporate alignment with end-user’ management (for Corporate, enterprise and public sector) in Saudi Arabia
• Responsible for annual growth by way of continuously developing new clientele as well as retention of current customer base and market share
• Leading a team of professional and technical experts to maintain an ever-evolving market development formula delivering innovative products and dynamic services
• Manage Tier 1 partners and ‘route to market’ with strong focus on strategic accounts
• Establishing excellent C-Level relations across business sector leaders in country to ensure smooth full market coverage
• Monitor and limit competition via thorough market surveillance and end-user intimacy
Head of Business Development for the Executive Education department
Business initiator & Account Manager for 100+ client accounts
In charge of marketing and integrated marketing communications strategy for B2C
Fully responsible for collection across B2B & B2C clientele
Programs sourcing, quality and delivery supervisor
ACHIEVEMENTS
Amplified client base from 25 to 100+ live accounts valued at US$3 million
Tripled volume, profitability and cost-efficiency within the existing portfolio while maintaining customer satisfaction
Diversified portfolio from one-off sale accounts into 16 public and private sector partners
Head of Sales for DuPont Protection Solutions in Western Region of Saudi Arabia; reporting to Country Manager
Responsible for delivering quarterly and annual sales results
In charge of overseeing all strategic & executional aspects of sales & distribution of DPS business line products for the Petrochemical, industrial and contractor markets of the Western Region
Senior business manager for Sabic&Aramco & JVs accounts in Western Region; overseeing complete client needs (Sales, Marketing, Finance, Technical support, and Logistics/Operation)
Business manager of distributors and channel partners we established to help serve the market
Fully entrusted with setting strategy, objectives, tactics, and the execution of cross, range and up-selling a diverse portfolio of products across the market.
Assigned to a wide range of clients and managed relation
Managed orders with yearly objectives of maximizing profits and volume
Business development: Created demand and established new users; Incorporated new range of products to existing user
Responsible for client orders from Issue of PO to delivery and application of goods
Collection: Managed after-sale responsibilities and collection with User's Purchasing & Procurement
Supported in operational issues and crisis management on the ground with Cristal and Sabic accounts
Participated in various marketing activities, exhibitions and product trials
Business Development Manager for GCC &Yemen Region, Fully responsible for Bahrain, Kuwait, Oman, Qatar, UAE & Yemen markets
Applied Strategies in marketing and selling of Petromin Lubricants (oils&greases) and services to overseas clientele
Semi-Annual assessments of market needs and developments for all markets mentioned via weekly visits one country at a time
Client management; key supervision of all distributors’ performance & abroad, incl. pricing, shipping&collection
Market research, customer mapping and assessment of new markets and market conditions was a key part of the work
I have third class honours in my Bachelors degree, which is in 'Commercial Studies'. The degree is a mix between Marketing, business, IT and Philosophy(Critical thinking). I had also participated in many extra curricular activities pretaining the utilisation of market research and actual field interaction in many assignments in my final year, which were not paper-based assignments.
