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تم إلغاء حظر المستخدم بنجاح
Abedalrahman Pharaon, Consumer and Marketing Insight Manager

Abedalrahman Pharaon

Consumer and Marketing Insight Manager·Samsung Electronics Levant

الأردن

دبلوم, Management

الخبرة العملية

مجموع سنوات الخبرة: 22 سنوات, 10 أشهر

Consumer and Marketing Insight Manager

أغسطس 2014 - حتى الآن

Samsung Electronics Levant

عمان، الأردن

أغسطس 2014 - حتى الآن

مجال الشركة:
البيع بالتجزئة وبالجملة
الدور الوظيفي:
التسويق والعلاقات العامة

Marketing and Operations Manager

أغسطس 2010 - حتى الآن

Mediterranean Cuisine Company

عمان، الأردن

أغسطس 2010 - حتى الآن

My role as a managing partner is to supervise marketing activities that include brand promotion and development in order to increase product awareness, customer loyalty and competitiveness. Building market insight through market research and market survey.

Other daily operations include procurement and warehousing, staff management, in addition to customer service through revising notes and comments leading to a better level of customer satisfaction.

مجال الشركة:
السلع الاستهلاكية سريعة التداول
الدور الوظيفي:
الإدارة

Market Research Supervisor

أغسطس 2009 - أغسطس 2010

Jordan Telecom Group

عمان، الأردن

أغسطس 2009 - أغسطس 2010

Responsible for conducting and supervising both quantitative and qualitative research within the corporate strategy unit.

Key responsibilities include:

• Proposing the method of conducting the research or the study required depending on (budget, required staff……etc) in order to ensure providing the company with the most reliable and sufficient results.
• Supervising and conducting research studies to include preparing the questionnaire, field work, data check and integrity.
• Providing analysis and recommendation to the concerned party in order to assist them in having a better and more comprehensive view.
• Requesting studies to be conducted by specialized recognized international marketing research companies, monitoring and following up with the implementation of the study.
• Presenting results and recommendation of studies to the higher management or concerned party so as to give them a focused view and help them understand the results.
• Participating in projects and committees as a market advisor as to reflect an immediate responses and feedback on the requirements as to utilize efforts and time.

مجال الشركة:
الاتصالات والشبكات
الدور الوظيفي:
البحث والتطوير

Senior Marketing Reseach Analyst

يناير 2005 - يوليو 2009

XPress Telecommunications

الأردن

يناير 2005 - يوليو 2009

Scanning and analyzing the market in order to plan for future offers, products, prices and services. Research competitor activities and recommend counter actions. Perform surveys and projects to get customer attitude and behavior, aiding in further enhancing the service and promoting it.

The market research duties included the following tasks:
•In charge of all market intelligence and research activities in the marketing division.
•Benchmarking the company's performance with other regional and international mobile operators
•Researching and analyzing the company's markets, competition, product mix, market segmentation and financial reports.
•Analyzing the competitive environment, as well as future marketing trends, and making appropriate recommendations using sales and marketing data.
•Conducting market surveys, summarizing results, and assisting in the preparation, presentation, and follow up of research proposals.
•Preparing research reports for presentation to both upper management and Sales & Marketing staff.

In addition to research, I was responsible for other projects that include:

International Retail Rates: Monitoring, adjusting, and grouping the company's retail international prices against other offers in the market, in order to promote new special rates and destinations during official and seasonal occasions.

Roaming Cost Analysis: This project aimed at reducing roaming costs and shifting roaming partners on a traffic usage basis instead of a fixed monthly cost. The new cost was calculated according to the company's outgoing traffic.

Sectors Analysis Project: This project helped in increasing XPress’ penetration rate in the Jordanian market by creating a database for the local corporate market and benchmarking the company's performance and penetration rate on a monthly basis .

مجال الشركة:
الاتصالات والشبكات
الدور الوظيفي:
التسويق والعلاقات العامة

Research Analyst

أغسطس 2003 - يناير 2005

Arab Advisors Group

عمان، الأردن

أغسطس 2003 - يناير 2005

I was responsible for covering and analyzing the Media and Telecom Markets in the Arab countries, conducting and planning research reports and surveys, in addition to assisting in projects on other Arab countries’ communications markets and trends.

Consulting Projects:

•Business Plan for a prospective GSM handset agency in Iraq- January 2004
•A market entry study for a group of new services by Jordan Radio Paging "Mirsal"- March 2004
•Saudi Arabia Sat TV and Radio Multi-Client Survey- September 2004
•Jordan communications project- December 2004
•Egypt communications project- December2004

Comprehensive Country Reports:

•Satellite TV in the Arab World
•Media Cities in the Arab World
•Dubai Media City Tenants
•Saudi Sat TV Survey
•Jordan Sat TV and Radio Survey
•Egypt Sat TV and Radio Survey

مجال الشركة:
الاتصالات والشبكات
الدور الوظيفي:
البحث والتطوير

التعليم

University of Surrey

أغسطس 2002

أغسطس 2002

دبلوم، Management

المملكة المتحدة

1 year program that lead to the award of a Postgradaute Degree in Management.

American University of Beirut

يوليو 2001

يوليو 2001

بكالوريوس، Public Adminstration

لبنان

Bachelors of Arts: Major: Public Administration. Minor: Political Science.

New English School

يونيو 1995

يونيو 1995

الثانوية العامة أو ما يعادلها، General Certificate of English (GCE)

الأردن

completed O'Levels and A'Levels

Skills

Ms Word
Expert
Ms Word
Expert
Marketing Communications Planning
Expert
Marketing Communications Planning
Expert
Marketing Communications
Expert
Marketing Communications
Expert
Team Management
Expert
Team Management
Expert
Marketing Mix
Expert
Marketing Mix
Expert
Ms Excel
Expert
Ms Excel
Expert
Internet Explorer
Expert
Internet Explorer
Expert
MS Outlook
Expert
MS Outlook
Expert
Marketing Communications Planning
Expert
Marketing Communications Planning
Expert
Marketing Communications
Expert
Marketing Communications
Expert
Team Management
Expert
Team Management
Expert
Marketing Mix
Expert
Marketing Mix
Expert

اللغات

الانجليزية

متمرّس

العربية

متمرّس

الفرنسية

مبتدئ

العضويات

University of Surrey Student’s Union (USSU)

Member

September 2001

American University of Beirut Alumni

Member

July 2001

الهوايات والاهتمامات

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