Head of Product Management
Emaar
Total years of experience :21 years, 0 Months
Head of product management at Emaar Entertainment Group
• Led Product Management and Engineering for Lulu hypermarkets across 10 countries and responsible for delivering ecommerce solutions to group.
• Responsible for managing overall eCommerce program for Lulu Group.
• Lead the designs and development of the new website and mobile App
• Revamped the website with new and enhanced customer experience across 10 different countries within GCC
• Re-launched the Mobile App with a new customer experience and high speed performance
• Implemented personalization and targeted marketing campaigns through SAP Marketing cloud across Lulu group
• Leading strategic initiatives like Lulu Marketplace and Loyalty platforms
• Standardized ecommerce operating Model
• Responsible for driving digital transformation in organization and implementing agile and innovative culture that enhances Emaar digital product offerings.
• Spearheaded eCommerce initiative of Emaar Malls - The Dubai Mall's Services Booking and Marketplace platform
• Managed project roadmap, collaborated with stakeholders on all operational products, KPIs, analytics, budgets, PRDs, reports to stakeholders
• Relaunched The Dubai Mall App - elevated performance, redesign and revamp of mobile App on React Native.
• Emaar One App - a mobile app for Emaar Properties customers to manage their properties anytime, anywhere.
• Team of 25+ Web & Mobile App professionals
• Identify process improvement opportunities within organization aimed at enhancing customer experience and in-store productivity across group.
• Collaborate with business units, technology teams and support teams
• Understand business problems and work with IT delivery units to prioritize demands and deliver solutions.
• Create business case
• Delivered entire digitization of stores processes - Paperless Stores
• Delivered an e-learning program - Store Leadership Program, across 2000+ store leaders in GCC, which won prestigious Brandon Hall Excellence award
1) Senior Manager General Merchandise Online, Tesco Direct (Feb 2014 - Jul 2015)
Managed smooth operations for -
• Dropship operations
• Marketplace and Click & Collect,
• Customer Returns
• Product Data Management
2) Senior Business Analyst/ Product Owner, Tesco Marketplace (Nov 2012 - Jan 2014)
Led the program for Tesco Marketplace (Seller@Tesco) through cross-functional teams and delivered operational excellence and business transformation projects.
3) Senior Business Analyst, Tesco Stores (Nov 2006 - Nov 2012)
Delivered direct-to-store delivery solution to 2000+ Tesco stores - Store ASN, Tesco Fuel business transformation Program for UK and SRM solutions to deliver applications that provide stores optimal and accurate space with right range.
Retail Consultant in Retail, CPG & Distribution vertical of Wipro Technologies.
• Analyzed and gathered system functionalities and derived detail level requirements through use cases.
• Delivered Stores Replenishment application for Texas based retailer, which enabled them to re-order ‘break-pack' products and accurately manage inventory, order accurately, reduce stock-outs and reduce inventory losses.
Part of the core team of Metro Cash & Carry India - Started operations in Bangalore with 2 Distribution Centers in October 2003 with 300 members of staff per center and about 200, 000 registered customers.
• Department Manager - Beverages, Wines & Spirits and Tobacco
• Department Manager - Customer Checkout
RPG, pioneers of organized Retailing in India, launched the first Hypermarket in India, with spread over 120000 sq. feet and 200 employees.
• Category Manager - Consumer Electronics & Home Electrical
• Assistant Manager - Store Operations
• Retail Management Trainee
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