Abhishek Kurup

• Developed and executed trade marketing strategies across modern trade and retail
channels in the UAE FMCG market.
• Managed trade activities for leading FMCG brands including Parle, Nirapara, and
Camelicious to improve visibility and sales performance.
• Planned and implemented in-store activations, promotional campaigns, merchandising
activities, and POSM execution across retail outlets.
• Coordinated with distributors, sales teams, and key accounts to ensure product
availability, stock rotation, and smooth campaign execution.
• Executed shelf displays, gondola arrangements, and retail visibility initiatives in line with
brand standards.
• Monitored sales performance, consumer trends, competitor activities, and category
movement to identify growth opportunities.
• Prepared sales reports, promotion trackers, trade spend analysis, and market feedback
reports using MS Excel.
• Tracked campaign budgets, promotional claims, and trade marketing expenses to improve
ROI and cost efficiency.
• Supported new product launches through effective retail execution and coordination with
retail partners.

• Assisted portfolio managers in preparing client investment reports and market updates.
• Managed and maintained client portfolios and documentation.
• Coordinated communication between clients and portfolio management teams.
• Supported operational and reporting activities for investment management processes.

• Achieved monthly sales targets through customer engagement and sales coordination.
• Handled customer inquiries, follow-ups, and after-sales support activities.
• Prepared and maintained sales reports and customer records.
• Coordinated with internal teams to ensure smooth delivery and customer satisfaction.

• Managed inventory handling, stock documentation, and warehouse coordination
activities.
• Monitored material receiving and dispatch operations with proper documentation.
• Maintained stock records and store receipt vouchers accurately.
Ensured timely dispatch and operational efficiency within warehouse processes.